Performance Marketing Lead - London, United Kingdom - Soldo

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    Full time
    Description

    Soldo is here to change the way businesses spend, for the better. So every employee, department, and team is more productive and successful at work. Soldo connects company cards with a powerful management platform so finance teams can distribute money instantly, while staying in control of who spends, how much, where, and on what. With Soldo, budgeting, payments, reporting and reconciliation are simple and efficient.

    We're both a financial services and a software company and one of Europe's fastest growing fintech companies. Operating in the UK, Italy and Ireland, we're over 350 employees (from 26 nationalities) strong.

    We're a place where anyone can thrive. We're all about doing the right things for the right reasons, high standards, ambition, drive and focus.

    What's in it for you

  • Competitive salary
  • Private healthcare for you and your family
  • Pension scheme
  • Flexible working options including working from home or one of our offices
  • 60 days' work anywhere, even outside the UK if you want
  • 25 days off a year, plus public holidays as well as Christmas Eve and New Years' Eve, 2 volunteering days and an extra day off on your birthday
  • Genuine career development opportunities, including our mentoring scheme, your own annual £500 learning budget
  • Employee Assistance Programme and wellbeing portal
  • The Role

    We are looking for a dynamic and results-driven Performance Marketing Team Lead to join our revenue marketing team. As a Performance Marketing expert, you will develop and oversee paid search, display advertising and affiliates' programmes that drive targeted traffic, qualified leads, and revenue growth.

    You will be an experienced team leader and will be expected to manage a Bidding Manager as well as an Affiliates Marketing Manager. Your primary focus will be revenue growth for our small business and direct sales go to market segments. in our small business segment by driving increased registrations for our self-service offering, you will also be expected to create and roll out Performance Marketing programmes that support our Direct Sales go-to-market motion.

    We're looking for someone who must have

  • Demonstrable experience in digital advertising and bid management, in a B2B SaaS or technology-focused industry.
  • Proficiency in digital advertising platforms, such as Google Ads, LinkedIn Ads, Microsoft Advertising, and display advertising networks.
  • Strong analytical skills, with the ability to analyse data and make data-driven decisions.
  • Excellent written and verbal communication skills.
  • A track record of managing successful PPC and display advertising campaigns.
  • Google Ads certification or other relevant certifications is a plus.
  • Proficiency in A/B testing tools and techniques.
  • Proficiency in BI tools and CRM.
  • Excellent communication skills, with the ability to collaborate with cross-functional teams.
  • Knowledge of B2B SaaS industry trends and best practices and benchmarks
  • It would be nice if you have

  • Bachelor's degree in Marketing, Business or equivalent qualification