Senior Marketing Executive - Ipswich, United Kingdom - Pure Resourcing Solutions

Description

Job Description

Hybrid Working , salary up to £35K

Pure are recruiting for a leading business in the Suffolk area of Ipswich, looking to grow their Marketing Department due to their continued success and growth.

Are you a talented Senior Marketing Executive with B2B marketing experience , Microsoft Dynamics, Hubspot or Salesforce proficient and digital expertise?

Join our dynamic team and take your career to the next level

Key Responsibilities

Strategic Campaign Planning

Devise, execute, and oversee marketing campaigns tailored to existing clients and prospective leads across diverse project and industry sectors.

Targeted Segmentation

Define and create targeted segments to enhance campaign engagement and generate marketing and sales qualified leads

Compelling Content Creation:

Craft engaging content across multiple channels, including email marketing, website, digital advertising, and social media, to drive lead generation and quoting opportunities.

Data Analysis

Utilise data analysis to inform decision-making, sharing insights to drive quick and effective improvements in marketing strategies

SEO and Website Management

Lead organic and SEO activities to boost search rankings, increase website visits, and enhance user engagement.

Continuous Improvement

Collaborate with web, digital, and copywriting agencies to implement website enhancements and ensure content remains fresh, relevant, and impactful

Digital Advertising

Explore and leverage digital advertising opportunities to bolster marketing qualified leads, complemented by automated lead nurture activities.

Marketing and Sales Funnel Optimisation

Harness marketing and sales funnels to automate marketing activities from campaign inception to post-survey feedback, streamlining processes for enhanced efficiency.

If this sounds like the opportunity you have been looking for, then please get in touch