Senior Consultant - London, United Kingdom - Silverdrum

    Silverdrum
    Silverdrum London, United Kingdom

    Found in: Appcast UK C C2 - 1 week ago

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    Description

    Are you passionate about shaping the future of marketing measurement? Do you thrive in a dynamic environment where innovation is key?

    We are hiring for a Senior Marketing Science Consultant for a high-growth media agency who will take charge of delivering cutting-edge measurement solutions to clients.

    To be considered you will need experience with MMM and attribution modelling.

    Salary to £85,000 + benefits

    Key Responsibilities:

    • Collaborate with clients to design and implement measurement solutions, leveraging best practices from media measurement and technical perspectives.
    • Utilize cutting-edge approaches and advanced mathematical and data techniques to deliver impactful results.
    • Lead Marketing Mix Model (MMM), attribution, and other measurement projects, ensuring statistical rigor and real-world media relevance.
    • Liaise with clients, directing projects from a modelling and mathematical standpoint, while maintaining a strong understanding of media dynamics.
    • Work closely with Data Scientists to bridge the gap between client needs and analytical solutions, ensuring high-quality outputs presented in a client-friendly manner.

    Experience:

    • Experience in a similar role within a Media Agency environment, delivering MMM and attribution model projects.
    • Proficiency in Bayesian and linear regression approaches; familiarity with other machine learning techniques is advantageous.
    • Extensive experience in data mining and analysis, including designing methodologies to address ad-hoc queries.
    • Strong stakeholder management skills with exposure to client-facing environments.
    • Proven ability to collaborate effectively within multidisciplinary teams across various workstreams and projects.

    Skills:

    • In-depth knowledge of Market Mix Modelling and Digital and TV attribution.
    • Excellent data visualization and storytelling capabilities.
    • Proficiency in coding, preferably in R or Python; experience with R Studio or Jupyter notebooks is a plus.
    • Solid proficiency in Excel and PowerPoint.