Marketing Coordinator - London, United Kingdom - Business Launchpad

Description

Job Description

Position Title: Marketing Coordinator

Reporting To: Marketing Manager

Salary: £26,000 per annum

Location: London/Head Office Tooting Works

Term: 12 Months FTC ( Full-Time)

Job Summary:

Tooting Works, and our charity Business Launchpad, are seeking a dynamic and results-driven Marketing Coordinator with experience of digital marketing, including social media marketing and web site content creation. The Marketing Coordinator will also have the opportunity to work on website optimisation and SEO, as well as some online advertising, email marketing and partnership building projects.

Reporting to our marketing manager, the Marketing Coordinator will be responsible for helping plan and create marketing campaigns, and then executing campaigns across various platforms. The Marketing Coordinator will also create some collateral for traditional marketing channels and will support ensuring branding consistency across the organisation.

It will be important to understand how to track the performance and impact of marketing activities against goals, particularly using social media and web site analytics metrics, and adjust them accordingly.

The ideal candidate will have experience of digital marketing, particularly social media, strong written communication skills, and the ability to collaborate cross-functionally with other teams to support the achievement of organisational goals.

About us:

Tooting Works is a business centre and community hub in Tooting Broadway, offering office space, co-working, an event space and more. It has been offering affordable office space and helping local businesses and organizations to flourish and grow for over 30 years. See for more information.

Business Launchpad operates on-site at Tooting Works, and is a registered charity which provides support and training for entrepreneurs aged 16-30 years from across London who want to set up their own business. See for more information.

Role Responsibilities:

• Implement marketing campaigns to increase brand visibility and drive customer engagement.
• Optimise the company's social media accounts (e.g., Facebook, Twitter, LinkedIn, Instagram) to enhance brand presence and meet community engagement goals.
• Create and curate engaging content for social media platforms, including posts, images, videos, and other multimedia formats.
• Monitor social media channels for trending topics, relevant conversations, and opportunities for engagement or promotion.
• Collaborate with relevant teams to create web site content; ensure website content is optimized for SEO and user experience.
• Execute SEO strategies to improve the website's organic search rankings and drive traffic.
• Create online advertising campaigns as needed across various platforms (e.g., Google Ads, Facebook Ads) to reach target audiences and achieve marketing objectives.
• Monitor and analyse key performance indicators (KPIs) for digital marketing campaigns, providing regular reports and insights to optimise performance. Make recommendations for performance improvement and implement agreed changes.
• Assist in the development and execution of traditional marketing initiatives, including print materials, event promotion and branded collateral.
• Coordinate with internal teams, external agencies, and suppliers to ensure marketing projects are delivered on time and within budget.
• Stay up to date with industry trends, best practices, and emerging technologies in digital marketing and traditional marketing channels.
• Support the Marketing Manager in developing comprehensive marketing plans and strategies to achieve business objectives.

Requirements for the Role:

• Bachelor's degree in marketing, communications, or related field.
• At least 1 year of experience in a marketing role
• Proven experience in digital marketing, including social media, and website content creation and optimisation.
• Strong understanding of social media platforms.
• Ability to work with content management systems and digital analytics tools.
• Excellent written and verbal communication skills, with the ability to create compelling content for various digital channels.
• Proficiency in using marketing automation tools.
• Experience with design tools (e.g., Adobe Creative Suite, Canva) is preferred.
• Goal-focused.
• Organised, with the ability to multitask in a fast-paced environment.
• Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions.
• A passion for innovation and staying on top of digital marketing trends.

About rewards

• 25 days Annual Leave+ bank holidays,
• Personal annual training budget, plus dedicated training time
• Employee assistance programme including counselling
• Regular team socials throughout the year
• Generous sick pay allowance after following probation.
• General eye test
• Flexible working hours

The duties and responsibilities described are not a comprehensive list and therefore the scope of the job may change as necessitated by business demands.

You must be a UK resident and have eligibility to work in the UK. Please note, only suitable applicants will be contacted.

Please email your CV to with a covering letter stating why you are interested in this role.

Please be aware that this advert will remain open until the vacancy has been filled. Interviews will take place throughout this period; therefore, we encourage you to apply early to avoid disappointment.

Equal Opportunities Statement

We are an equal opportunity employer. We do not discriminate on the basis of race, colour, religion, sex, national origin, age, disability or any other legally protected status in our employment decisions and policies. We are committed to creating a diverse and inclusive workplace where all employees are valued and have the opportunity to succeed. All qualified applicants will receive consideration for employment without regard to their individual background or circumstances.