Principal Marketing Analyst - London, United Kingdom - Harnham

    Harnham background
    Description

    INFOPRINCIPAL MARKETING ANALYST - LONDONUP TO 80,000 + BONUS + SHARESTHE COMPANYI am supporting a leading tech platform on multiple Principal Marketing Analyst hires.

    This business is continuing to dominate their industry, meaning they are expanding their high-performing Marketing Analytics function with 2x position's.

    THE ROLEThe successful Principal Marketing Analyst responsibilities will include:

    Monitor and segment marketing campaigns and analyse customer dataSpearhead the development of a comprehensive tracking and measurement system for brand performanceDefine, measure, and assess key performance indicators (KPIs) for paid mediaLead brand analysis efforts, leveraging data to generate actionable insights to enhance performanceDeliver insights and analytical support to internal stakeholders to facilitate decision-makingBuild strong relationships with stakeholders and team members to align workstreams with strategic objectivesInfluence strategic roadmaps through data-driven insights to drive meaningful changeDevelop and present business cases aimed at improving customer engagement and value metricsLead the measurement of testing initiatives to uncover true business impact, conducting deep-dive analyses to extract insightsYOUR SKILLS AND EXPERIENCEThe successful Principal Marketing Analyst will have the following skills and experience:Well versed in marketing analytics, ideally in roles such as a similar analyst positionBachelor's Degree in an analytical field (Mathematics, Economics, Engineering, Statistics, etc.)Demonstrated passion for data and its ability to convey insightsProven track record of success in monitoring and analysing brand marketing campaignsExpertise in marketing effectiveness measurement, including attribution measurement, marketing mix modelling, and revenue lift measurementProactive mindset with the ability to independently provide ongoing actionable insights into campaign performance to relevant stakeholdersProficient in Excel, SQL, R/Python, Tableau, and other relevant data analysis toolsTHE BENEFITSThe successful Principal Marketing Analyst will receive a salary of up to 80,000, plus an array of additional benefits.


    HOW TO APPLY:
    Please register your interest by sending your CV to Harry Mincer via the apply link below.

    CONTACTIf you can't see what you're looking for right now, send us your CV anyway – we're always getting fresh new roles through the door.

    THE GLOBAL LEADER IN DATA & ANALYTICS RECRUITMENTHarnham Search and Selection

    Company Number:
    Harnham Search and Selection is a registered company in England and Wales. Reg no Harnham Europe Limited


    Company Number:
    Harnham Gmb

    H

    HRB:
    196954Harnham B.V.

    KvK Number:
    Harnham Inc.

    Company


    FEIN:
    Registered office: 3rd Floor, Melbury House, 51 Wimbledon Hill Road, Wimbledon, SW19 7QW.2024' Harnham Search and Selection Ltd. All rights reservedPrivacy Policies & Cookies PolicyWebsite by Brand Nu and Staffing Future