Event Project Executive - London, United Kingdom - RedCat Digital

Description

Event Manager Start:

ASAP

Location:
London/Hybrid (1-2 days in London office)

This global fintech based in Silicon Valley, California builds products and services used by millions of customers worldwide.

They are seeking an experienced Event Manager who will manage and oversee the planning of meetings and special events, coordinating all amenities and accommodations including site selection, food, transportation, and audio visual equipment.

You will also monitor and control event budgets and prepare periodic reports on cost.

a team based in London and establish an effective operating model with local teams, external agencies and US counterparts
the EMEA events strategy for the brand aligned with the International growth strategy and FY25 targets
relationships in the UK office and remote EMEA colleagues across Sales and CSM and create localised playbooks and ways of working to drive impact with events in EMEA
in-depth market understanding in EMEA and share findings and recommendations with US team to better localise assets and events
and execute in-person, hybrid and virtual events (in partnership with Product Marketing, Customer Education Sales, etc.) to drive demand for the brand in EMEA
and maintain a comprehensive annual event calendar to support meeting lead generation and customer growth forecasts consistently throughout the year
UK agencies and build strong partnerships to scale events across EMEA and AU delivering impact and driving new bookings within mid market
detailed project plans (inclusive of training and contingency needs) to ensure flawless event production and execution on budget
comprehensive cross-channel marketing plans meeting GDPR guidelines to promote virtual events (pre-, during, and post) to achieve event objectives and KPIs
with PMM to create positioning, messaging, buyer personas and other information relevant for EMEA target segments that will help drive highly qualified leads
manage, measure, and analyse all events, marketing campaigns and tactics driving conversion rate increases and funnel optimisation
and reconcile EMEA event budgets monthly
outcomes, provide insights and present results to facilitate sound decision-making and identify future opportunities to expand footprint in EMEA

have 5+ years hands-on experience in in-person & virtual events and lead generation.

are highly collaborative in your approach partnering effectively with many different internal and external stakeholders, including agency partners, Sales teams and Event Organizers.

have both hybrid and virtual events management experience and are also well-connected in the B2B Events world (a plus).

possess knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.

have a proven track record with managing pipeline generation, lead scoring, and managing integrated demand generation campaigns from concept to ROI analysis.

are relentlessly data-driven; have a competitive spirit with a strong bias for action for constant rapid testing, learning and iterating and have proven examples of how you have used this to deliver meaningful results.

are a self-starter and thrive when building something new, whether it's initiating and leading efforts, projects and programs.
are flexible and adaptive to change with the ability to multitask in a fast-paced environment.
have prior software industry experience with B2B marketing;