Chief Marketing Officer - London, United Kingdom - VMA GROUP

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    Description

    Job Description

    Our client who are the leaders in data and information provider within the Tech and Telco and space are looking for an excited to offer an opportunity to join their organisation at the top table, as the CMO – this is a new role and more than likely become a permanent role.

    The role reports directly to the CEO, and will be managing a team of 5, the business would expect the right candidate to be in offices 3 days a week into London.

    Immediate start

    Key Responsibilities:

    • Working with the Founder and CEO, and Executive Management Team, and Board to develop and execute a high growth marketing strategy including:
    • Leading and managing a marketing team
    • Identifying and recruiting new skill sets to grow the team
    • Leading the launch of our new company and product brand strategy
    • Designing and implementing new marketing strategies that align with business strategy and targets
    • Leading marketing to support sales targets for events and digital
    • Developing the lead generation strategy for subscription new business
    • Reporting and distilling key metrics to the CEO and Board
    • Developing the events as a funnel for subscription lead generation
    • Develop top quality go to market materials for all products
    • Collaborating with editorial, event, sales, research and product development teams
    • Developing a market strategy to target our global market map
    • Auditing and optimise database with structured segmentation

    What you will need:

    • 5+ years experience as a CMO
    • 15+ years of experience in B2B and/or events
    • Proven experience of building and managing multi-skilled marketing teams
    • Proven experience of delivering marketing-led results in B2B information businesses
    • Ambition to join a company with scale-up global growth plans
    • Strategic, entrepreneurial thinker, with strong leadership skills
    • Demonstrable experience growing inbound leads linked to sales targets
    • Results driven approach to Subscription Lead Gen and Event Marketing
    • Outstanding planning, prioritisation and time management skills

    Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.

    VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.

    Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.

    We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.

    In the UK, VMA GROUP has offices in London, Bristol and Manchester and in Europe, VMA GROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis.

    VMA GROUP is committed to equal opportunities and is an Inclusive+ Recruiter.