digital / ecommerce executive - Preston, Lancashire, United Kingdom - Digital Waffle

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    Description

    I am on the hunt for a fabulous Ecommerce executive to join a household brand, that is rapidly growing, they are looking for a new Ecommerce executive to join them for their expansion.

    The new Ecommerce Executive will be responsible for building and optimising retention campaigns via Email and SMS marketing platforms. Specifically, this company uses Klaviyo but experience with other CRM systems will be considered.

    Your main focus will be driving customer lifetime value rate, as well as managing loyalty programs and tiers and working overall to increase eCommerce sales through email marketing campaigns.

    Experience working with a CRM system, preferably Klaviyo or similar
    Previous experience working within an eCommerce team
    The ability to manage the entire, end-to-end, campaign process for the CRM campaigns
    Evidenced understanding of building automated email journeys that are centered around acquisition, engagement, and retention
    Confident in your analytical skills, with the ability to report on campaigns and report back on performance
    Previous use of Google Analytics, Microsoft Office, and Microsoft Excel is required
    Happy to support other eCommerce projects from day to day

    Benefits include hybrid working, flexible working, subsidised gym, active career progression, and much more.