Marketing Manager - Newcastle Upon Tyne, United Kingdom - Nigel Wright

Tom O´Connor

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Tom O´Connor

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Description

Company

Nigel Wright is delighted to be working with a North East based, high growth business in their search for a marketing manager to develop their direct to consumer product offering.


Role
The marketing manager will report into the head of consumer marketing and will be tasked with developing and implementing a marketing plan for a specific product group, key areas of responsibility will include:

  • Planning and implementing a multichannel marketing communications plan focused on communication to households.
  • Social media, Regional advertising plans, content creation
  • Manage and develop print and outdoor campaigns
  • PR
  • Updating content for website
  • Development of marketing collateral
  • Managing day to day relationship with agencies.
  • Analysing ROI, reporting on marketing activity

Experience
Excellent opportunity for someone to come in and play a key role in shaping this newly created role.

  • Need to have generalist experience as this will need someone who can work both on and offline
  • Solid understanding of social media platforms, particularly in relation to advertising.
  • Experienced in managing integrated marketing campaigns.
  • Need to be a self starter,who can work autonomously.
  • Analytical / commercial marketer experienced in data analysis.
  • Copywriting/ editing skills
  • Experience in working with and onboarding agencies

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