Senior Paid Search Executive @ Global Data-Driven Marketing Agency - Greater London, United Kingdom - Grey Matter Recruitment

Description

Job Description

An exciting opportunity to represent a dynamic, data-driven marketing agency specialising in full-funnel strategies, serving both B2B and B2C brands on a global scale

The Company

• With over 20 years of industry experience, this company has formed partnerships with leading B2B and B2C brands worldwide, offering integrated marketing and technology solutions that drive significant business results.
• Recognised as a pioneer in merging marketing and technology, they streamline complexities and enhance value through seamless integration.
• Leveraging extensive first-party data resources, they uncover invaluable audience insights, empowering scalable personalisation strategies across diverse industries and channels, supported by agile and adaptable solutions

The Role

• Manage daily budget pacing, optimise account performance, and adjust bid strategies to meet client objectives.
• Learn and grow alongside industry experts by working together to improve accounts with innovative solutions and scripts
• Conduct thorough audits of PPC accounts to ensure adherence to best practices and stay updated on Google and Bing developments.
• Contribute to the development of enterprise-level PPC strategies, client roadmaps, and forecasting to drive client success.

Desired Skills and Experience

• Proficient in Google AdWords and Microsoft Adcenter, with a deep understanding of Analytics Platforms such as Google Analytics and Adobe Analytics.
• Familiarity with third-party tracking tools and software solutions, as well as experience in implementing scripts.
• Skilled in managing large Paid Media budgets and conducting accurate forecasting.
• Seeking individuals who are passionate about achieving excellence in their work, driven by a continuous desire for learning and growth