Marketing Manager - London, United Kingdom - BKL

    BKL
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    Description

    Job Description

    Salary Range:

    £45, £55,000.00

    Your opportunity

    We're looking for a highly motivated, creative and strategic Marketing Manager to join our Marketing and Growth team and deliver on our marketing strategy. This role will be central to building BKL's brand awareness and driving growth. If you're an analytical whiz with a passion for crafting compelling marketing campaigns, this could be the job for you.

    How you will make a difference

    As our Marketing Manager, you will develop and implement innovative marketing campaigns across various channels, manage marketing budgets, and analyse campaign performance to drive brand awareness, lead generation, and revenue growth.

    Working closely with the heads of service lines, you will help identify target audiences and develop routes to market.

    You will:

    • Support the Head of Marketing with developing and implementing the marketing strategy in line with BKL's business objectives.
    • Create and manage marketing campaigns across various channels, including digital marketing, social media marketing, content marketing, email marketing, and public relations.
    • Oversee the creation and production of high-quality marketing materials, including website content, social media posts, email newsletters, and promotional materials.
    • Manage and collaborate with internal teams to ensure seamless campaign execution.
    • Analyse marketing campaign performance using data analytics tools to inform future strategies.
    • Manage marketing budget effectively and optimise spending for maximum return on investment.
    • Contribute to the development and execution of lead generation and nurturing programmes.
    • Identify and implement new marketing initiatives to improve brand awareness and brand reputation.

    You will be ideal for this role if ...

    • You have 5+ years of marketing or communications experience
    • You're proactive and solution focused
    • You're passionate about ROI, KPIs and are always striving for more
    • You're dedicated to sustainable business growth and development and want to work with like-minded individuals

    We know you have a lot to offer, which is why we want to give you the freedom to thrive no matter who you are or what your background is. You will have every opportunity to use your creativity in how you approach your work and the support to innovate.

    Inclusion, diversity, and talent development are a fundamental aspect of who we are, and we welcome applications from candidates who share and champion these values. You will play an integral part in helping to make BKL a great place to work with a sense of belonging for everyone.

    High challenge, high support

    If you enjoy problem solving and a fast-changing environment, you will thrive in this role.

    As in all BKL roles, you will be able to take a flexible approach: balancing independent work with teamwork, and remote working with time in the office with colleagues.

    You can get an insight into life at BKL on this page or by browsing our social media.

    We're proud to be one of the few Certified B Corporations in the accountancy sector. In joining us, you'll become part of a business that's committed to balancing profit and purpose.

    Take your Next Step

    If this sounds like the role for you, and BKL sounds like the place for you, we'd be delighted to talk with you about the career you could build here. That begins with an application via our jobs portal...

    Part of how we'll get to know you, and make sure we'd work well together, is aptitude & psychometric testing during our selection process.

    The start date of this role is as soon as possible... so we're ready when you are

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