Creative Strategist Brand Marketing Emea - London, United Kingdom - Career Moves Group

Career Moves Group

Verified Company

London, United Kingdom

1 week ago

Posted by:

Tom O´Connor

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Creative Strategist Brand Marketing EMEA

Location:
London

Length:11.5 months

Rate:
£40.38 p/h

Hours:9am - 6pm

Drive measurable outcomes for communications programs and projects and ensure the development of longterm strategic plans that match its overarching business goals.
Contribute to the development of external communications strategies to captivate global and regional audiences through compelling written and visual media to build our client's image and brand identity.
Develop creative, public communications and media relations plans, including setting goals, budget, and tactics to improve consumer and Key Opinion Former perception of our client with leadership oversight.
Own the development of endtoend external communications, crafting messages, pitches, and story angles (e.g., executive thought leadership pieces for industry publications, social media).
Design and execute external comms campaigns, including taking decisions on priorities and budgets.
Understand the desired target audiences and business goals to tailor communications, including writing style and channels.

Challenge:

Build new external communications processes, procedures, and methods with foresight to anticipate and address future issues.
Identify the gap between what the outside world expects from our client and the company's actions, using data and measurements tools.

Influence:

Influence across own team and crossfunctional teams with sometimes competing objectives to align resources and direction.
Establish and maintain rich relationships internally, within business and product areas, and externally, with media representatives and other KOFs.
Work with our client's agencies on landing strategically important positive media coverage, as well as with journalists and influencers to positively impact coverage and perceptions of our client.
Guide the integration of multiple parallel communications activities.