Senior Director of Content UK/EU - London, United Kingdom - LNW Gaming UK Limited

    Default job background
    Description

    Description

    To own and lead our market leading UK/EU content roadmap. The Senior Content Director will have full accountability for the roadmap, its content as well as the team of game producers and studio capabilities. They will work closely with the Operations Lead for the UK/EU market who will be responsible for day to day game production.

    With the support of the Game Producers, Content Program Manager and others the SCD has ultimate sign off game roadmaps. With a broad knowledge of themes, mechanics, math models and market trends the SCD will also contribute to and continuously feed into game concepts, specs and development.

  • To work closely with all the Game Producers to ensure we build the right games for the UK market holding ourselves creatively to the highest standards
  • Collaborate and communicate effectively with the Portfolio Director to align on game roadmaps, capacity and priorities within each game studio
  • Maintain continuous dialogue with regional MDs to ensure we have a plan to win our key markets and out content, roadmaps, processes etc are set to meet the asks
  • Data and insight provide huge value to our content choices and rationale. It is the role of the SCD to maintain constant dialogue with this team and its leaders to cover all bases on new and legacy content. Dive into market, operator and player BI to help derive content choices across the board and across the content team
  • Effectively report upwards to the VP of Game Development to update on current and future roadmaps and strategy
  • Attend and present at wider business team sessions when required
  • Be an active participant in wider content projects. These projects can be anything from new, innovative content trials to platform features to new market initiatives.
  • Bring new game concepts and ideas to the table to present to the team. Be prepared to lead certain games from start to finish and collaborate with all necessary teams to ensure highest quality game content
  • Be alert and the encourage the team to remain industry leaders. Play all new games, martial all key competitors, observe and lead market trends.
  • Be hands on with the marketing team. Make sure, with the help of the Creative Directors, that we are applying muscle to the right content, at the right content and in the right ways to ensure we unlock the potential of our epics
  • Attend and participate in key industry conferences and events when required
  • Strike and maintain face to face relationships with key team leads. Post covid we need the content led feel back in our studio org and the SCD is key to this
  • Qualifications

    Qualifications

    Bachelor's Degree : A bachelor's degree in a relevant field.

    Industry Experience : Extensive experience in the iCasino or iGaming industry is crucial. Candidates should have a strong understanding of online casino products, services, and the competitive landscape within the UK market.

    Content Strategy Expertise : In-depth knowledge of content strategy, including content creation, distribution, and optimisation techniques tailored for the iGaming sector.

    Leadership Skills : Proven leadership experience is essential for a senior role. Candidates should demonstrate the ability to lead and manage a team of content creators, editors, and strategists effectively.

    Creative Skills : Strong creative skills are necessary for developing engaging and innovative content ideas that resonate with the iCasino audience.

    Analytical Skills : Proficiency in data analysis and interpretation is crucial for measuring the performance of content campaigns, identifying trends, and making data-driven decisions to optimise content strategies.

    Regulatory Knowledge : A solid understanding of the regulatory environment surrounding iGaming in the UK, including compliance with Gambling Commission regulations and responsible gambling practices.

    Excellent Communication Skills : Superior written and verbal communication skills are essential for effectively conveying brand messages, maintaining brand voice consistency, and collaborating with cross-functional teams.

    Project Management Skills : The ability to manage multiple projects simultaneously, meet deadlines, and allocate resources efficiently.

    Adaptability and Innovation : Given the dynamic nature of the iGaming industry, candidates should demonstrate adaptability to change and a willingness to embrace new technologies and trends to stay ahead of the competition.

    Networking Abilities : Strong networking skills to build and maintain relationships with key stakeholders, industry partners, and influencers within the iGaming community.

    Candidates who possess a combination of these qualifications, along with a passion for the iGaming industry, are well-positioned to excel in a senior content director role within the UK iCasino space.

    Additional Information

  • Competitive benefits, an open and supportive environment as well as a modern and exciting workplace
  • The opportunity to interact with global teams on a regular basis
  • Tangible and genuine development - at Light & Wonder, you can take your career where you want it to go
  • And if that's not enough; you will get to enjoy a stunning work location and flexible working practices whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.

    We encourage and eagerly welcome all applications, however, due to the large amount of applicants that we receive, only those selected for interviews will be contacted.

    #LI-Igaming #LI-Hybrid