Event Manager - London, United Kingdom - Executive Facilities

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    Description

    Our client is a leading global software solutions company (SaaS) and are now seeking an experienced Event Manager to work across EMEA region. Ideally you will have 5 yrs+ hands-on experience in in-person & virtual events and lead generation within the B2B marketplace. 15 month contract (potential to be extended to 2 years) on a hybrid basis. Offices in central London.

    Responsibilities

    • Develop the EMEA events strategy aligned to the International growth strategy and year-end targets
    • Manage and execute in-person, hybrid and virtual events (in partnership with Product Marketing, Customer Education Sales, etc.) to drive demand in EMEA
    • Develop in-depth market understanding in EMEA and share findings and recommendations
    • Manage and reconcile event budgets monthly

    About you

    • You possess knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.
    • Able to partner effectively with stakeholders including agency partners, Sales teams and Event Organizers.
    • Proven track record with managing pipeline generation, lead scoring and integrated demand generation campaigns from concept to ROI analysis.
    • Software industry experience with B2B marketing; experience with SaaS based marketing solutions OR fast moving technology a plus.
    • Experience of Goldcast or similar events management software