Senior Paid Search Marketing Executive - United Kingdom - Carnival Corporation & plc

Description

Job Description

We recognise the value in having people with a variety of backgrounds, experience and skills in our business. That means the role requirements here should be seen as a guide, not a checklist. If you have more, less or different experiences, but really relevant skills, we'd love to hear from you.

We work flexibly and will help you to find a healthy balance of remote working and time in our fantastic Southampton office, collaborating, taking part in events and getting to know people that makes working with us so rewarding.

The Role

P&O Cruises Sales, Marketing and Brand team are hiring for a new Senior Search Marketing Executive role to drive forward the strategic and tactical development of the PPC activity within the paid search channel. Working with a multi-million-pound budget, the Senior Search Marketing Executive, plays a vital role in delivering against significant annual revenue and newcomer growth targets.

You will

• Drive tactical optimisation of paid search accounts and performance in line with industry best practice, driving incremental and high-quality paid search traffic to the site while responding to issues and opportunities
• Refine account build and features, including ad extensions, keyword targeting and negation, etc
• Strategically utilise audience features such as RLSAs, Customer Match for CRM data and Similar Audiences
• Liaise with Google and Microsoft contacts to identify and leverage opportunities, including new beta trials
• Provide comprehensive knowledge of the channel and performance through weekly and monthly reporting, both in writing and person

Our role categories range from CUK15 (entry level) to CUK1 (Brand President) so you can clearly see internal development opportunities. This role is a CUK09 and is offered on a full time, permanent basis with hybrid working in our Southampton office, a minimum of 3 days per week.

About You

Fresh ideas and different perspectives are what excite us most and help us to succeed. Alongside bringing these to the role, you'll also need:

• Experience in managing search marketing activity with a proven track record in delivering performance and efficiencies within paid search
• Evidence of effectively managing a significant search budget
• Thrive working to clear, and well-defined targets, with a strong sense of personal accountability
• Advanced experience of using Google and Microsoft Ads interfaces and editors and related search tools

Being part of our team has its advantages...

We're a holiday company so we know there's more to life than work. Our comprehensive range of benefits are designed to help your personal and financial health and wellbeing.

• Home and office-based Hybrid working with 3 days per week in the office
• Recognition scheme with prizes and awards
• Employee Discounted Cruising plus Friends and Family offers
• Regular office events including live entertainment, lifestyle events and charity partner fundraisers
• Extensive learning and development opportunities
• Employee-led networks
• Employee Assistance and Wellbeing programmes
• Company paid Health Cash Plan and health assessment
• In-house Occupational Health help and access to digital GP
• Life Assurance
• Parental and adoption leave
• Employee Shares Plan
• Electric Car and Cycle to Work schemes
• Onsite restaurant offering range of healthy cooked and grab and go meals
• Discounted retail and leisure via discounts portal
• Minimum 25 days leave, bank holiday allowance and holiday trading scheme
• Contributory Defined Contribution Pension scheme
• A friendly welcome with help settling in

Please note: Being able to create unforgettable holiday happiness is a brilliant opportunity so we often receive high volumes of applications for our roles. In these cases, we may close our job adverts early and aren't able to consider applications once this happens.

#LI-Hybrid

#Job Functions: Advertising; Marketing; Sales

#LI-JW1

About Us

Holidays are one of life's greatest pleasures. Having the chance to relax, escape and explore is a magical thing. And there is no better holiday than a cruise.

No one knows cruising like Carnival UK, where talented people from across the globe come together to create unforgettable holiday happiness. As part of the world's largest holiday travel and leisure company, we take enormous pride in bringing to life two of the most iconic brands from Britain's rich seafaring heritage, P&O Cruises and Cunard. Collectively they have been delivering unbridled joy, boundless adventure and lifelong memories to millions of people for over 350 years. And in a multi-million pound global holiday market, where cruising has barely scratched the surface, we have the opportunity to do that for many, many more people.

Our diverse yet tight knit teams share high standards, heartfelt values and passion for our purpose. Our Culture Essentials describe the expectations we have for ourselves and of each other, in building a culture that supports safe, sustainable, compliant operations and celebrates diversity, equity and inclusion.

It's through the successful delivery of these extraordinary travel experiences for our target markets and our distinctive culture, that we hope to become Travel's Employer of Choice.