Sales Enablement Manager, EMEA - Greater London - IDC

    IDC
    IDC Greater London

    5 hours ago

    Description

    We are seeking a Sales Enablement Manager to design, implement, and optimize programs that improve the productivity, effectiveness, and overall success of our sales team. This individual will partner closely with Sales, Marketing, and Product to develop training, resources, tools, and processes that empower sales representatives to consistently meet and exceed revenue goals.

    You are the strategic partner to the EMEA Sales team and the "Bridge" between Global Strategy and Local Execution. While our US team builds the core global curriculum, your job is to ensure it lands effectively in your region. You are not just delivering training; you are ensuring that it lands culturally.

    You will act as the "Right Hand" to the Senior Vice President of Sales and his/her direct reports, ensuring our enablement programs respect local market maturity, buying cultures, and time zones.

    Responsibilities


    Localization & The "Last Mile"

    • Adaptation: Review "Master Assets" provided by the US Instructional Design team. Modify case studies, currency, terminology, and competitor references to ensure relevance for your region.
    • The "Gatekeeper": Advise the Senior Director on which US-led initiatives will not work in your region (e.g., culturally aggressive sales tactics) and propose alternatives.
    • Translation Management: (If applicable) Manage external translation vendors or coordinate with local field marketing to ensure translated assets retain the correct sales nuance.

    Regional Delivery & Facilitation

    • Onboarding: Deliver the live components of the "New Hire Bootcamp" in your local time zone. (US team builds the deck; you bring it to life, reinforce, and answer questions).
    • Continuous Learning: Facilitate monthly/quarterly workshops on Sales Skills (Negotiation, Discovery) and Product Launches.
    • Coaching: Partner with local Sales Managers to conduct call reviews and provide 1:1 coaching to reps who are struggling to meet quota.

    Stakeholder Management

    • Voice of the Field: Meet bi-weekly with the Regional VP of Sales to identify skill gaps.
    • Feedback Loop: Aggressively channel feedback back to the Senior Director and US Product team.

    Operations & Metrics

    • Adoption Tracking: Monitor LMS usage in your region, both for onboarding as well as continuous learning.
    • Certification: Ensure your regional teams complete mandatory certifications on time.

    EMEA Nuance

    • Location: UK working remotely with a UK Focus Area: Europe, Middle East, & Africa.
    • Diverse Maturity: Ability to manage enablement for a mix of mature markets (UK, Germany, France) and emerging markets (Middle East/Africa), which may require different pacing.
    • Regulatory Acumen: Strong understanding of GDPR and European labour council regulations regarding recording calls and employee assessments.
    • Language Sensitivity: While English is the corporate language, you must ensure content is "International English" compliant (removing US colloquialisms) before distributing it to non‑native English‑speaking teams in DACH/France for example.

    Qualifications

    • 5‑7 years of experience in sales enablement, sales operations, direct sales or related fields.
    • Strong understanding of sales methodologies, tools, and processes.
    • Proven experience designing and delivering training programs.
    • Excellent communication, presentation, and project management skills.
    • Experience working cross‑functionally with Sales, Marketing, and Product teams.
    • Positive, can‑do attitude and ability to roll up sleeves to take on key projects.
    • Experience supporting multilingual sales teams.
    • Familiarity with European Challenger/Consultative selling styles which often differ from US "Hard Sell" tactics.

    Why IDC


    IDC is the most respected global technology market research firm. We are changing the way the world thinks about the impact of technology on business and society. Our people, data, and analytics create global technology insights that accelerate customer success. IDC has been recognised for five consecutive years (2020‑2024) by the IIAR as the Analytic Firm of the Year, one of the highest accolades for the technology market research industry.

    Our collaborative, innovative and entrepreneurial culture is the perfect place for you to discover your future.

    IDC is committed to providing equal employment opportunities for all qualified persons. Employment eligibility verification required. We participate in E-Verify.

    Job Details

    • Seniority level: Mid‑Senior level
    • Employment type: Full time
    • Job function: Sales and Business Development
    • Industry: Market Research

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