- Strategic Planning: Develop and execute marketing strategies to increase brand visibility and drive customer engagement.
- Campaign Management: Oversee the implementation of b2b and b2c marketing campaigns across various channels, including digital, social media, and email. This includes bringing new products to market, product launches, organising international, national and company events.
- Content Creation: Create compelling content for our website, product descriptions, and promotional materials.
- Audience Targeting: Identify and segment our target audience to tailor marketing efforts effectively.
- Collaboration: Work closely with the sales team and third parties to align marketing initiatives with business goals.
- Performance Analysis: Monitor campaign performance, analyse data (using such tools as google analytics and make data-driven decisions.
- Friendly Approach: Infuse warmth and friendliness into our marketing communications to resonate with our customers.
- Experience: Proven experience in marketing with particular experience in bringing product to market in the in the fast moving consumer goods sector and/or experience in the retail and e-commerce setting. Including management experience in leading a small team to deliver results.
- Creativity: Ability to think outside the box and come up with innovative marketing ideas.
- Customer-Centric: Passionate about understanding customer needs and delivering exceptional experiences.
- Communication Skills: Excellent verbal and written communication skills.
- Team Player: Collaborative mindset and ability to work effectively with cross-functional teams.
- Qualifications: degree or equivalent in Marketing.
Marketing Manager - Lincoln, United Kingdom - The British Hamper Company
Description
Job Description
Marketing Manager
· Between £40,000 - £45,000 depending on skills and experience.
· Additional performance based annual and quarter bonus
· Option for hybrid working.
· International travel for trade events
· 28 days holiday – Includes Bank Holidays and a day's holiday to celebrate your birthday. In addition, an extra day holiday for each year of service (capped at 5 days).
· Healthcare benefits
· Company pension
· Staff discounts
· Fun activities include regular food tasting events and team activities
Bring The British Hamper Company's story to life
We are seeking an enthusiastic, ambitious and customer-focused Marketing Manager to join our dynamic team. As a Marketing Manager, you will play a pivotal role in promoting our gift hampers, enhancing our brand reputation, and driving sales.
With great international travel opportunities, this is a remarkable career opportunity for an experienced marketing professional with experience in the fast moving consumer goods sector to join our company as we take the 'Best of British' to all four corners of the globe.
As we enter this significant phase of growth, you'll be developing and implementing our brand marketing strategy across all our channels and communications as we bring new product to market in the fast moving consumer goods sector.
Focused and passionate for growth you'll work alongside our close knit team who are working towards the same goal.
Responsibilities:
Requirements:
About The British Hamper Company
We're a family company with a passion for great British food and a love of gift giving. We are a friendly hard-working team who are passionate about creating luxury gift hampers for the perfect gifting experience.
Based in Lincoln, we source our produce from the country's best artisan foodies and hand-pack into high quality gift hampers.
As well as delivering across the UK we specialise in worldwide delivery, sending gift hampers across the world year-round for all types of occasions.
Family values are fundamental to us. We're passionate for British food, gift giving and have a desire to build happy, lasting relationships with our customers.
We're all excited to enter our new phase of growth, and equally excited to welcome a new member to the team to help us achieve our goals
No agencies please