- To coordinate and execute retention campaigns for Audio UK brands including Helix/Rayo and other business stakeholders.
- To help manage the planning and briefing process to ensure full collaboration and cooperation with stakeholders.
- To manage production process, ensuring copy, images/assets, landing pages etc.
- To manage build process for Helix/Rayo UK campaigns and support Audio UK brands on their strategy.
- To coordinate scheduling of all campaigns.
- To ensure reporting is run and distributed regularly.
- To help share and apply learnings from one brand to another.
- To raise creative standards across digital channels.
- Become an expert in our new ESP (email service provider)/CRM platform when it is implemented and offer training and guidance to the brands marketing teams.
- Digital Marketing experience with evidence of success from previous campaigns and results, specifically with email, push notifications and app banners.
- Energy, enthusiasm and great collaborative working skills.
- Appetite to make an impact and demonstrate results.
- Ability to blend art/creativity with science/data.
- Previous experience using a sophisticated ESP/CRM platform to plan, build, schedule and report on campaigns.
- Stakeholder management skills with examples of the diverse stakeholders and competing interests you have managed successfully.
- Communication skills with examples of how you have shared results, insights or ideas.
- Good working knowledge of HTML would be a bonus and very useful.
- 25 days holiday + bank holidays + 2 volunteer days
- Internal Bauer Academy – Wide range of learning opportunities to support with your Career Development
- Opportunity to buy additional holiday
- Enhanced Maternity and Paternity pay
- Company pension
- Cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance
- Discounted subscriptions on Bauer publications (50%)
- Thrive initiatives – Wellbeing at Bauer
- Opportunities to contribute to our and Sustainability initiatives
- Discounted high street vouchers
CRM Campaign Executive - London, United Kingdom - Bauer Media Group
Description
We are looking for a CRM Campaign Executive to join Bauer Media Audio in London.
You will be responsible for helping engage and retain digital listeners via digital channels. Your focus will be coordinating and running CRM campaigns for Audio brand teams via digital channels (primarily email and push notifications), sharing results and insights with stakeholders on their campaign requests, including Enterprise/Competitions team, Mustard and Publishing teams.
You will be very closely with brand marketing and digital content teams to understand objectives, prioritise campaigns, help collate creative/content, plan and schedule campaigns, monitor and share results.
Our Team
We are the Data Audio Strategy Team. As a team we are focused on and responsible for digital marketing to acquire, engage and retain listeners and customers for all Audio brands in the UK.
Working within a small team you will help create innovative customer experiences that improve how we reach and manage our digital listeners with data/insight driven triggers and campaigns that build stronger relationships and retain listeners for longer.
This is a hybrid position you will be working from home and our office location in London.
Key Responsibilities
What we're looking for
Expiry Date 21st April 2024
Package Description
Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life.