Intelligence & Analysis Manager - London, United Kingdom - Allen Recruitment Consulting

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    Description
    Are you passionate about social media analysis, have a keen eye for detail, and enjoy translating data into meaningful insights?
    Our client is seeking a motivated Social Measurement Manager to join their leading media intelligence and analytics team.

    This is an exciting opportunity for a social media analyst with 6+ years of experience to play a crucial role in analyzing social media data and metrics to gain insights into audience reach.


    Location :
    UK, remote work model


    Contract type :

    PAYE

    Contract length :
    Identify online customer behaviors to expand audience reach.

    Conduct comprehensive research and analysis of earned social media conversations, competitive intelligence, and audience segmentation for media intelligence initiatives.

    Advise teams on social media activities and collaborate with cross-functional teams to define KPIs and offer data-driven recommendations.
    Conduct ad hoc analysis to identify trends and anomalies in media data for optimizing strategies and campaigns.
    Perform data mining and exploratory analysis to uncover opportunities for improving media intelligence processes.

    Stay updated on industry trends and contribute to the team's knowledge base on data analysis and visualization best practices and emerging technologies.

    6+ years of experience in digital analytics
    ~ Deep understanding of social media platforms (such as Facebook, Twitter, Instagram, LinkedIn) and their functionalities.
    ~ Extensive knowledge of online audiences and how users engage with news and media content.
    ~ Tweetdeck, Cision, Brandwatch, Talkwalker) to extract and analyze audience data.

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