- Develop a roadmap and plan to expand our bottom-of-funnel activities that enable customers to see and experience how our products and services can drive success for their organizations
- Partner closely with cross-functional teams - including Sales Engineering, Product, UX - to develop compelling marketing materials and experiences that engage prospective customers - i.e. Guided Tours (website), Click-Through Demonstrations, Trials, Day-in-the-Life, Use Case Videos, and similar artifacts
- Work with product and engineering teams as needed to ensure sales demo environments are updated in accordance with new feature launches
- Team with business Product Marketing counterparts to understand and evangelize our products and upcoming investments; support development of launch materials and enablements to bring new products and services to market
- Work with enablement teams to develop training materials that educate and excite our field teams
- Report and track usage, views, pipeline/opportunities, and other key metrics for bottom-of-funnel activities to quantify impact and influence
- Partner with Product to understand and evangelize roadmap, explore new priorities
- 5+ years of professional experience in technical product marketing, product marketing, solution engineering, or similar type role
- Creative, high energy, "can do" approach to demo's, product collateral, and similar types of marketing
- Demonstrated understanding of B2B SaaS and industries' best practices in a highly competitive space
- Understanding of the cybersecurity concepts and cloud market dynamics (specifically IaaS) is preferred
- Previous success creating dynamic, differentiated, and visually appealing product demos, demo videos, and sales assets
- Strategic thinker with a high attention to detail; proactive with a bias for action
- Bachelor's degree or relevant work experience required
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Technical Product Marketing Manager - Belfast, United Kingdom - Rapid7
Description
As a Technical Product Marketing Manager for Cloud Security at Rapid7, you will be responsible for driving our product diligence and evaluation strategy - focused on sales and marketing content for our Cloud Security categories - including Cloud Workload Protection, Cloud Security Posture Management, Cloud Vulnerability Management, Cloud Identity Entitlement Management, and Cloud Detection & Response.
About the Team
Rapid7 Product Marketing is an intelligent and talented group of people, passionate about connecting security and risk teams to services and solutions that enable them to effectively manage risk and stay ahead of cyber threats. In a highly competitive space, this team is responsible for bringing products to market, driving growth of our business, and enabling our field teams and partners.
About the Role
We are looking for an experienced professional with strong technical and marketing acumen to further develop the technical product marketing of our Cloud Security capabilities. This is an exciting opportunity to evolve and own the channels and strategies we use to help customers discover and experience our products and services.
In this role, you will:
The skills you'll bring include:
We know that the best ideas and solutions come from multi-dimensional teams. Teams reflecting a variety of backgrounds and professional experiences. If you are excited about this role and feel your experience can make an impact, please don't be shy - apply today.