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- Implementing the go-to-market actions for new products (e.g. training, pricing, pre-booking, display and demo vehicles and accessories, POS material, etc.)
- Managing social media channels
- Overseeing influencers marketing strategy
- Planning, developing, implementing, tracking and optimizing outdoor national events/experience
- Managing relationship with Journalists and press agency
- Assisting with the development and execution of comprehensive PR strategy for each brand
- Planning the presence of Journalists during International press launch
- Managing demo fleet
- Identifying and executing relevant opportunities for media coverage and brand/product awareness support
- Increasing events' dealer network engagement
- Monitoring market, sell out and market share performance
- Monitoring competitive positioning, new launches and market trends
- Drafting promo actions and assessing the competitors' activities
- Building and updating reports and presentations for Budget and Business review
- Independent work, organizational skills, communication skills, resilience
- Strong teamwork skills
- Analytical and data-oriented mindset
- At least 2-3 years relevant work experience in large or medium-sized manufacturing enterprises
Marketing Specialist - Orpington, United Kingdom - Piaggio Group
Piaggio Group
Orpington, United Kingdom
2 weeks ago
Description
Job Description
For our Company Piaggio Limited based in UK, we are looking for a Marketing Specialist.
Find below all the tasks you will be managing in a fast development Business environment:
About You:
Salary Package: GBP gross per year
Open Term Contract