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- Develop and implement strategic marketing plans to drive business growth
- Manage marketing initiatives, including digital marketing, content creation and social media
- Collaborate with internal teams to ensure marketing efforts are aligned with business objectives
- Track and report on key performance metrics to measure the effectiveness of marketing campaigns and make data-driven decisions
- Copywriting to include social media and website updates
- Keeping up-to-date on industry best practices and emerging trends
- Undertake market research to develop leads for the wider business
- Attend and organise networking events to raise the business profile
- Excellent communication skills with experience liaising with a senior leadership team
- Comfortable working as both part of a team and autonomously
- Degree educated with experience in a similar marketing role ideally with a CIM qualification
- Excellent copywriting experience
- An analytical approach to marketing stats and information
Marketing Executive - Cheltenham, United Kingdom - Adjacency Recruitment
Description
Job Description
An exciting Marketing Executive opportunity working for a highly reputable professional services organisation. This generalist role will involve supporting both the wider business as a part of a well regarded internal marketing team. As a Marketing Executive you will be responsible for devising, managing and delivering marketing strategy. It is essential that you have generalist marketing knowledge with strong events/networking experience. A career defining role with excellent development opportunities on offer.
Key responsibilities:
Your skills and experience should include: