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- Generate new demand (e.g. individual leads and/or buying groups) for the sales organization to pursue
- Qualify demand (e.g. individual leads and/ or buying groups) against established criteria before passing a lead to account directors/field sales as Sales Accepted Leads (SALs) or qualified demand units
- Discover, validate and reach out to additional personas typically involved in a buying decision to determine possible buying groups for delivery to field sales
- Comply with all demand management– related service-level agreements
- Provide accurate weekly forecasts to marketing and sales on the volume of qualified demand expected to reach the SAL stage or qualified demand stage
- Track and manage prospecting, qualification and nurture activities in the company's sales force automation (SFA) system
- Reach and have meaningful, productive conversations with individuals representing the buyer personas targeted by the organization
- Organisational interlocks: Field Sales, Channel Sales, Pre-Sales, Field Marketing, Marketing Operations, Sales Operations, Product Marketing, Product Marketing
- Success Metrics: Accepted & Converted Sales Accepted Leads (SALs), new opportunities & influenced opportunities
- Bachelor's degree desired
- Three to five years of prospecting experience, depending on the complexity of the product/ solution being sold, as well as the level of prospect being called (e.g. IT buyer vs. CXO)
- B2B experience
- Familiarity with MAPs and CRM systems
- Experience in an industry with a significant volume of customer/prospect interaction
- Strong verbal & written communication skills
- Active listening to asses prospect needs & opportunities
- Ability to articulate a high-quality value proposition on every call
- Ability to perform prospect & account research to prepare for calls
- Ability to use existing and emerging social media tools to monitor targeted accounts and buying groups, and identify trigger events for follow-up
- Discipline and energy to maintain high activity volumes (e.g. a minimum of 30 outbound calls and 25 additional outbound touches per day)
- A desire for a career in tech sales and ambition to progress
- Speaking another language other than English would be brilliant, but not essential
- Telephone prospecting techniques
- SalesLoft & SFDC experience
- Lead management processes
Business Development Representative - London, United Kingdom - SS&C Technologies Holdings
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