Senior Campaign Strategist - London, United Kingdom - Wiser

Wiser
Wiser
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

WELCOME TO WISER:

We are Wiser, an award-winning Employer Branding & Talent agency. We build employer brands to guide the best in the biz into their dream career with our clients.


We're a home for people who think big and expect more; where creative and recruitment meet to change the way people think about work — not to mention having the only rainforest in Farringdon.


Our creatives use design, product, film, strategy and marketing to capture what makes companies great and showcase it in the market.

Our recruitment teams introduce the right people at the beginning of their career to set these companies apart.

We believe that people will do their best work when they're in a space that enables it.

And that's what we've shaped at Wiser — a culture where everyone can be real and back themselves, surrounded by high performers who take ownership of their career and make moves, no matter what their background.


ABOUT THE TEAM:
Attracting top talent doesn't mean you have to rely on recruiters and dodgy LinkedIn messages. At Wiser, our Campaigns team are reimagining the way brands attract and engage with top talent across the globe.


As a Senior Campaign Strategist, your work will solve a variety of recruitment and employer branding challenges for huge, well-known brands.

From talent attraction to EVP activation, from DE&I to ESG, your campaign strategy work will be incredibly varied day-to-day, and provide exciting new creative and data-driven challenges every week.


You'll work alongside a high-performing team that consistently delivers game changing results, balancing best-in-class creativity with data-driven decisions, and working with the best brands in the industry like Sky, McCain, BT, Activision Blizzard King, Comcast and more.


In the last two years, we've gone from just an idea to a fully fledged Marketing team of almost 20, who are leading the way when it comes to activating employer brands online, and that growth continues as more and more businesses open their eyes to the impact of integrated campaigns.


THE ROLE:

  • Working alongside the Head of Campaigns to research and develop robust, innovative and awardwinning campaign strategies, with creative and data at the heart.
  • Working with the wider Wiser creative and activation teams to deliver campaigns strategies on time and to the highest standards, providing smart, exciting briefs across research, creative, copywriting, social, advocacy, product and more.
  • Building excellent relationships with clients, building trust and sharing thought leadership.
  • Playing a supporting role in the commercial growth of the team, regularly pitching campaigns to new and existing clients.
  • Working with the Head of Campaigns on the development of our Attraction Analytics tool, presenting quarterly insights back to clients and recommending smart solutions to solve their problems.
  • Supporting across the business with strategic expertise, assisting other teams with knowledge & finding opportunities to integrate our workstreams.

WHAT WE'RE LOOKING FOR:

  • 4+ years experience in a Media Planner or Strategy role, ideally within a mediumlarge agency setting.
  • You'll have a lot of experience working with paid media platforms like LinkedIn, TikTok, Meta, Google Display and YouTube. Extra bonus points for experience in OOH, Search, Display, SEO, CRM and any other media strings to your bow.
  • You'll have 10/10 organisational and planning skills, with experience managing multiple teams at once, and activating multiple campaigns at once.
  • You're a regular nerd, comfortable with the likes of Google Analytics, Microsoft Clarity and tracking pixels. Even better if you're familiar with Applicant Tracking Systems too
  • You know what great campaign creative looks like and can use research, insights and data to be able to drive the best creative across a variety of platforms for our clients.
  • You're results orientated, focused on high performance and driving effectiveness and awardwinning creative across everything you touch
  • Strong attention to detail, being able to accurately check your own work and the work of others to catch any mistakes before they make it to clients.
  • You've got a passion for numbers and can use Google Sheets and Slides to be able to tell powerful stories and share engaging analyses.
  • You live and breathe the world of advertising and media, staying uptodate with all of the latest solutions and innovations in the industry.

OUR VALUES:
At Wiser, we're building a culture rather than a company. Every strong culture starts with realistic values that everyone can believe in.

We use ours to guide everything we do:

  • Be Real. Be yourself when everyone's watching, there's no shame here.
  • Back Yourself. Believe in your own abilities confidence is contagious.
  • Take Ownership. Take it, make it yours, and be proud of it.
  • Make Moves. Use your initiative and act with purpose for everyone's gain.
  • Expect More. Push you

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