Web and Social Media Analyst - London, United Kingdom - Salt

    Salt
    Salt London, United Kingdom

    Found in: Jooble UK O C2 - 1 week ago

    Default job background
    Description
    I'm expanding my network of Freelancers in Social Analytics

    I work with some of the world's leading agencies and brands who need help monitoring, analysing, and interpreting social media conversations and trends to provide insight and recommendations.

    Social analytics plays a crucial role in development strategies, and the ideal candidates possess a strong analytics mindset, excellent communication skills, and a deep understanding of social media metrics and trends.

    As a freelance in social analytics, you will:

    • Monitor and analyse social media platforms to track performance, identify trends, and measure the effectiveness of marketing campaigns
    • Utilise a variety of tools and techniques to gather data from social platforms, analyse sentiment, identify emerging topics, and track competitor activity
    • Collate and analyse large volumes of social media data to gain understanding of consumer preferences, behaviours, and opinions, and provide actionable recommendations to stakeholders
    • Use a variety of tools, including Brandwatch, Meltwater, Sprinklr, Sprout Social, Tableau, and Excel
    #