Brand PR Manager - Leatherhead, United Kingdom - Hyundai

Description

Responsibilities

• Responsible for the day-to-day operation of the Brand PR team focussing on building our earned visibility beyond the usual automotive channels – working with creative consumer PR agency
• Be responsible for the development and delivery of the strategic Brand PR plan – including all activations and events
• Manage all HMUK CSR programmes & partnerships to include the Great British School Trip, Healthy Seas and Tate
• Proactively research and pitch corporate and brand stories with relevant media and influencers under the direction of Head of PR
• Work closely with Head of PR, marketing department and agency on the development and delivery of impactful consumer PR campaigns – for example the innovative Hotel Hyundai and Village 2 Life campaigns
• Responsible for the development, approval and delivery of all materials and assets related to the Brand PR plan
• Be responsible for working with media monitoring agency Cision and our European team to improve overall department media measurement and reporting
• Be responsible for delivering regular employee news updates (monthly)
• Respond to incoming media enquiries and respond accurately and promptly
• To professionally represent Hyundai Motor UK at both media drive events (where relevant) and brand activations (including CSV) both in the UK and abroad
• Work closely with Head of Product & Technical PR to ensure complete alignment on relevant communications strategies
• Develop strong working relationships internally as well as within the broader global business and work cross-functionally with Product PR team as well as other departments across the UK business
• Help maintain relationships between Hyundai and some of the most influential outlets across the UK as well as helping to establish new relationships – working as an ambassador for the brand
• Keep up-to-date with developments in AI, measurement and best-practice brand activations and be empowered to lead creative agency briefing
  

About you:

• A strong consumer / brand communications background or 5 years of in house or agency PR experience
• Self-motivated and conscientious manager with experience
• Can demonstrate strategic communication experience with results
• Experience of Event Management & Organisation
• Written excellence and experience of working with Senior Level executives
• Commercially astute and be able to represent business at a senior level externally as well as internally
• Prior budget management experience
• Strong stakeholder management/relationship building skills
• Presentation Skills
• Ability and experience of managing agency delivery