Best professionals offering visual identity development services in London

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Emiliano Rattin
£ 40 per hour

Emiliano Rattin

Freelance Senior Designer

Marketing / Advertising / Public Relations

Senior Creative with over 20 years of experience delivering integrated marketing solutions across pharmaceuticals, MedTech, healthcare and governance. ...

London, Greater London
Visual identity development + 4
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Visual identity development in London

Visual Identity Development

Visual identity development is a crucial aspect of any business's branding strategy.

It involves creating a cohesive visual language that reflects a company's values, mission, and personality.

Professional Requirements

To excel in visual identity development, professionals should have a strong foundation in design principles, color theory, and typography.

They should also be skilled in graphic design software such as Adobe Creative Cloud.

Accreditation and Certification

While not mandatory, certifications in design and branding can be beneficial for professionals looking to advance their careers.

Some popular certifications include the Certified Brand Strategist (CBS) and the Certified Graphic Designer (CGD).

Choosing the Right Service Provider

When selecting a visual identity development service provider, clients should look for professionals with a strong portfolio and excellent communication skills.

They should also ask for references and case studies to gauge the provider's expertise and success rate.

Questions to Ask a Service Provider

  • What is your experience in visual identity development?
  • Can you share your design process and methodology?
  • How will you ensure our visual identity is unique and memorable?
  • Can you provide references or case studies?

Useful References

For those interested in learning more about visual identity development, the following resources are recommended:

  • Design Council: A UK-based design organization that provides guidance on design and branding.
  • Brand Identity Essentials: A book that offers practical advice on creating a strong brand identity.

Prices for Visual Identity Development

The cost of visual identity development services can vary depending on the location, complexity of the project, and provider's expertise.

On average, clients can expect to pay between £50 and £200 per hour for experienced freelancers.

For a comprehensive visual identity development project, the total cost can range from £1,000 to £5,000 or more.

When requesting a quote, clients should provide detailed information about their project requirements, including the scope of work, timeline, and budget.

This will enable the service provider to offer a more accurate quote and ensure a smooth project execution.

Prices for Visual Identity Development Freelancers

The average daily fee for experienced freelancers is £150.

The fee varies depending on the city in which the freelancer is located. For instance, the average daily fee for a visual identity development freelancer in London is £200 while in Manchester is £120 or in Birmingham is £100.


visual identity development jobs near London

  • Framestore London

    Framestore's 2026 Launchpad Internship offers talented and creative individuals a chance to gain hands-on experience at one of Europe's leading creative studios. · ...

  • MANUAL London

    We're looking for a Design Director to take our visual world to the next level.You will set the creative standard for everything people see, shaping a brand design language that's instantly recognisable, culturally relevant, · a nd crafted to the highest level. · ...

  • Royal British Veterans Enterprise (RBVE) Aylesford

    Royal British Veterans Enterprise (RBVE) is seeking a talented and motivated Graphic Designer to help elevate their brand and deliver high-quality creative content. · ...