Marketing Executive - Kidlington, United Kingdom - Leading Edge Aviation

Leading Edge Aviation

Verified Company

Kidlington, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

As the demand for pilots is increasing, there is no better time to join our amazing team at Leading Edge Aviation.

Our aim is to provide accessible, inspirational and innovative aviation training.

We are an established Aviation Academy, made up of one of the most experienced teams in the industry who like to do things a bit differently.

We are looking for individuals who will share our vision and ethos for delivering training to the very highest of standards.

We are looking for an inquisitive and creative Marketing Executive to join our Marketing team.

The post holder will support the team in managing the Leading Edge Aviation brand and will be responsible for implementing a number of key marketing initiatives.

Role Duties

Work with the Head of Marketing to build a marketing and social media content plan
Production and coordination of social content calendar
Production of social content (including graphics, photography, and video), working with stakeholders throughout the business
Social Media Engagement
Execution of social media sponsored advertising (including engagement)
Execution of SEM including Google Keywords/PPC
Execution of SEO including onsite & offsite in conjunction with agency
Blog writing
Produce monthly KPI & campaign reporting, tracking all campaign activity
Coordinate website content amends through WordPress CMS
Manage adhoc projects, with the support of the Head of Marketing
Coordinate academy Open Days, including promotion, preparation and on the day
Support the delivery of external events including promotion and event coordination & travel coordination
Undertake keyword & market research as directed by the Head of Marketing
Proofreading of all activity prior to publication
Act as brand guardian to ensure all communications are branded appropriately to Leading Edge Aviation standards
Proof reading experience and meticulous attention to detail
Working understanding of print production process
Working understanding of SEM, SEO, CRO and other digital strategies
Working understanding of the difference between Brand and Direct Response marketing activities
Knowledge of social scheduling tools
An enquiring mind with the ability to seek out new business opportunities
Excellent I.T skills full use of Microsoft Suite
Excellent written and verbal skills with a positive and enthusiastic personality
Strong organisational and creative skills
Flexibility to adapt both attitude and approach with understanding