Communication Lead - Liverpool, United Kingdom - The Candidate
Description
Communication Lead Industry - Liverpool (Hybrid Working) - £40,000 - Legal
We are excited to be exclusively representing a large law practice based in Liverpool, Manchester Birmingham and London.
The main purpose of this role is to increase the client engagement, this will be done mainly through CRM - so you will live and breath CRM The organisation deal with large volumes of clients on small claims cases.
The main responsibilities will be;
- Writing engaging customer copy
- Content creation
- CRM
- Ensuring tone of voice is up to standard across all branding
- Create and implement strategy
- Ongoing optimisation through A/B, heat map and multivariant testing
You will have;
- 4 years experience within a similar role Communications or CRM
- Experience managing a communication strategy for a nationwide organisation
- Salesforce Marketing cloud
- Experience with CRO tools such as Hotjar, Google optimise, VWO, Optimiizley
- Strong written and communication ability
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