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Hemel Hempstead

    Marketing Executive - Hemel Hempstead, United Kingdom - Red Door Recruitment

    Red Door Recruitment
    Red Door Recruitment Hemel Hempstead, United Kingdom

    1 week ago

    Default job background
    Permanent, Full time Marketing / Advertising / Public Relations
    Description
    We have a really exciting opportunity for a marketing professional looking for their next big step
    Our client is looking for candidates who have worked in a marketing function, ideally for a retail brand.

    You thrive on the opportunity to present the brands you work with, in new, positive, and engaging ways to their customers.

    Relationship building comes naturally to you, and with your flair for organisation, creativity, and drive, you're ready to embrace a new challenge

    You will be supporting the marketing and promotional activity of the brand; this exciting role focuses primarily on the implementation of the retail marketing strategy to drive sales and customer engagement.

    What's in it for you?


    • Salary: Up to £35k depending on experience
    • Hours: Monday - Friday, 9am-5:30pm
    • Beautiful offices, hybrid working a possibility, warm and friendly family-feel environment, excellent progression opportunities to grow with the company as they continue to expand, great benefits including product bonuses, product discounts and increasing annual leave with time in service, plus your birthday off

    Key responsibilities for the Marketing Executive:

    • Development of individual store marketing strategies, tailoring to their needs and related demographic development
    • Regular liaison with centre management, working collaboratively to ensure strong brand exposure in each centre, including promotional, media campaigns and web profiles
    • Setting up a rolling call programme to check in with each centre's marketing team, proactively working with each centre to ensure the brand is optimally represented, ensuring visual consistency across all retail locations
    • Identifying local press opportunities for each store across social media, radio, magazines, podcasts, blogs etc and propose marketing ideas to the Head of Marketing tailored to individual retail locations, considering local market nuances
    • Work with the Graphic Designer to propose appealing in-store displays, window presentations, and POS signage
    • Enhance the in-store shopping experience through customer engagement initiatives, such as personalized shopping assistance, styling sessions, competitions, or loyalty programs
    • Weekly liaison with the Buying & Merchandising team on product sales information to ensure the appropriate products are always featured in marketing plans
    • Using the Critical Path Analysis (CPA) document for outlet store new product launches, creating data reports on promotional code usage in-store, periodic analysis of existing customer segments as part of reactivation campaigns
    • Weekly reporting to the Head of Marketing of previous weeks' achievements, footfall, forward plans and facilitating sign-off for promotions, propose weekly findings to make data-driven decisions and refine marketing strategies, weekly report on all influencer activity, showing the ability to keep on top of targets and goals for products sent out, and content featured
    • Monitor community engagement, reporting on influencer post engagement
    For this Marketing Executive role the employer is looking for:

    • A marketing degree or relevant qualifications
    • An interest in fashion with an innate understanding of brand credentials
    • Strong time management and planning skills
    • Commercial approach with a good understanding brand values
    • Able to work collaboratively and demonstrate initiative
    • Strong relationship development skills
    • Excellent presentation skills - in person and on paper
    • Strong questioning, listening and analytical skills, accurate, with an, attention to detail in their use of English, strong IT skills and confident in Excel
    If you are interested in this Marketing Executive role, please apply today
    Red Door Recruitment is committed to encouraging equality, diversity, and inclusion among our workforce, and eliminating unlawful discrimination. Full details available on our website.
    Please note due to the number of applications we often receive; only shortlisted applicants will be contacted
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