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    Marketing Coordinator - Birmingham, United Kingdom - Production Resource Group Llc

    Production Resource Group Llc
    Production Resource Group Llc Birmingham, United Kingdom

    3 weeks ago

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    Description

    Overview

    As the Marketing Coordinator for the UK, you will play a crucial role in driving our marketing initiatives forward. Reporting both to the UK Senior Leadership Team and the Vice President of Marketing and Communications for EMEA & APAC, you will be responsible for coordinating our UK social media accounts, coordinating internal communications, and facilitating the creation of captivating on-site content through external contractors. This role requires a proactive individual with excellent communication skills and a passion for marketing in a fast-paced environment.

    Qualifications

    • A relevant qualification in marketing, Communications, language or related field.
    • Relevant Industry experience is essential
    • Proven experience in marketing coordination or related role, preferably within the UK market.
    • Strong understanding of social media platforms and their respective best practices for engagement and growth.
    • Excellent written and verbal communication skills, with the ability to craft compelling copy and communicate effectively with diverse audiences.
    • Proficiency in social media management tools (e.g., Hootsuite, Buffer), content management systems, and Microsoft Office Suite.
    • Highly organized with excellent attention to detail and the ability to manage multiple projects simultaneously.
    • Ability to work both independently and collaboratively in a team environment, taking direction from superiors while also demonstrating initiative and creativity.
    • Familiarity with basic graphic design principles and software (e.g., Canva, Adobe Creative Suite) is a plus.
    • performance will be measured against the PRG company Values, which will be presented to you during onboarding.

    Responsibilities

    1. UK Social Media Account coordination:

    • Create, schedule, and publish engaging content across all UK social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).
    • Monitor social media channels for comments, messages, and mentions, responding promptly and appropriately.
    • Collaborate with the UK Senior Leadership Team and commercial market leads to ensure social media content aligns with the overall marketing strategies and reflects the brand's voice and values.
    • Analyse social media performance metrics and provide regular reports and insights to optimize content and engagement.

    2. Content Coordination:

    • Liaise with external contractors to schedule and oversee the capture of on-site content (e.g., photography, videography) for use in marketing materials.
    • Ensure that content creation projects stay on schedule and within budget, coordinating with contractors and internal stakeholders as needed.
    • Assist in the development of creative briefs and guidelines to ensure consistency and quality in content production.

    3. Internal Communications:

    • coordinate internal communication channels, including newsletters, intranet, and staff emails, to disseminate important updates, announcements, and marketing initiatives.
    • Work closely with department heads and key stakeholders to gather and distribute relevant information and ensure alignment with company objectives.
    • Support the wider EMEA marketing team in coordinating internal events, meetings, and training sessions related to marketing activities as well as the regional promotion of wider company initiatives.

    4. Administrative Support:

    • Assist in the preparation and distribution of marketing materials, presentations, and reports for internal and external use.
    • Maintain organized records of marketing assets, contracts, and invoices related to external contractors.
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