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    Digital Marketing/admin - London, United Kingdom - JTC Group

    JTC Group
    JTC Group London, United Kingdom

    3 weeks ago

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    Description
    Senior Administrator - Social Media & Digital Content - Business Development & Marketing

    The role sits within the BD&M department which provides afull marketing and business development programme to the JTC Group.


    PURPOSE OF JOB

    To organize and manage JTC's social media channels, create andedit engaging video content, assisting in the management of website content tooptimize brand recognition, digital presence, and audience engagement.


    MAIN RESPONSIBILITIES AND DUTIES

    Collaborate with divisional business development and marketing teams to create a comprehensive social media strategy, define target audiences, content themes, and KPIs.

    Collaborate with divisional teams to produce high quality, engaging content for our social media accounts, website, and any additional digital media outlets.

    This includes static images, text, videos and other multimedia.

    Assist in managing and updating the content on our company website to ensure that all information is current and relevant.

    Manage multiple social media profiles across all brands.

    Assist in posting for divisional teams, responding to comments, monitoring trends, conversations and topics, competitor analysis, brand reputation to report back to divisional teams.

    Ensure social media activities adhere to brand guidelines, industry regulations, data & privacy policy. Educate divisional teams about best practices and policies for social media usage.
    Plan and execute paid social media advertising campaigns for divisional teams.

    Stay up to date with social media & content trends, emerging platforms, and changes in algorithms to adapt strategies.

    Collaborate with the digital team to provide regular reporting of performance, share insights and recommend improvements, share market trends, encourage experimentation with new content formats and engagement strategies to stay ahead of competition and adapt to changing online behaviors.

    Document processes and procedures in an accurate and timely manner.
    Adhere to CPD requirements in accordance with qualification level and JTC's policy and procedure.
    Adhere to JTC core values and expected behaviors.
    Any other duties as deemed necessary by senior management.

    ESSENTIAL REQUIREMENTS
    Degree in Marketing, Communications, Media or relevant field.
    Proven work experience in a Social Media, Digital Content, or similar role.
    Experience in creating impactful stories through a combination of photos, videos, and text for various platforms.
    Proficiency in video editing software such as Premiere Pro, Final Cut Pro, After Effects, or other similar software.
    Familiarity with website content management systems, SEO, keyword research, and Google Analytics.
    Strong communication skills, both written and verbal.
    Detail-oriented with strong organizational and problem-solving skills.
    Creativity and the ability to multitask and adjust to changing priorities.
    Ability to work under pressure in order to meetdeadlines.
    #J-18808-Ljbffr
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