Aishwarya Nedunchezhian

Collaborating with stakeholders to define digital goals and create user-focused experiences.

Leading the end-to-end redesign of the website and social channels to improve engagement and conversion.

Advising on content strategy and UX best practices for two very different sectors.

Led product discovery sessions with stakeholders to clarify goals, uncover pain points, and identify key business opportunities.

Defined and translated product strategy into clear user stories and acceptance criteria, driving delivery across cross-functional teams.

Partnered closely with developers and QA to ensure the timely release of features aligned to business objectives and user needs.

Led the UX/UI design for both the mobile app and the website, aligning with startup goals and user behaviours.

Conducted user testing and integrated feedback to iterate on MVP features rapidly.

Helped the team prioritise features and roadmap decisions based on student needs and feasibility.

I hold an MSc in User Experience Design from Kingston University, London, along with a Master’s and Bachelor’s degree in Architecture from Anna University, India. My academic journey has given me a strong foundation in design thinking, user research, and problem-solving. With a background that blends creativity and analytical skills, I’m able to approach challenges from both an aesthetic and functional perspective. I’ve also completed the Google UX Design Professional Certification, which strengthened my understanding of user-centred design and digital product development. This mix of design education helps me create experiences that are both meaningful and impactful.