Gina Ross

I am a passionate UX designer with a breadth of experience spanning the design process, including early analysis and ideation, wireframe development, branding, and digital prototyping. Seeking to draw on my broad range of skills across the design process to create meaningful, user-centered, and truly impactful solutions.

During my Year in Industry, I worked on updating and maintaining the joyride.design website, which included updating existing sections as well as designing new pages and features as the requirements of the site grew. This work involved rapidly learning new programs (Figma and Elementor) as well as design skills like designing responsive screens and applying html code to create specific interactional features. 

Through my background in Industrial design, I understand the importance of creating an experience around a product, digital and physical alike. My education at Loughborough University deepened my knowledge and application of UX design process, design principles, and creating meaningful stories and experiences through user empathy analysis. (Part C UX projects achieved firsts at 74% and 80%)