James Barnett

Senior designer and creative departmental lead with over 30 years commercial experience in fast-paced in-house studios and agency environments. I have a comprehensive and proven track record within B2B and B2C print / digital design and team management and am strongly focussed on quality, attention to detail and the importance of the end-user journey.

2015 - Present

Tangerine Holdings, Lytham, Lancashire Head of Design

Department Head and creative lead for the full Holdings Group. Supporting all UK and global divisions including veterinary and farming product manufacturing and supply, hospitality and the Chairman’s privately owned football club.

Summary of job role and key responsibilities:

• Developing and implementing global brand guidelines for all divisions and businesses.
• Redesigning and delivering an extensive suite of product packaging and holding on-going responsibility for global packaging artwork requirements.
• Providing a full suite of B2B and B2C support assets for the UK and global veterinary industry.
• Creative lead on product focussed campaign material delivery including extensive suites of print and digital assets.
• Holding ultimate responsibility for all divisional creative support.
• Collaborating with Marketing, Sales, Regulatory and cross-functional internal teams to ensure effective product delivery.
• Managing work flow, external expectations and quality adherence for a team of five designers.

1990-1994

Northbrook College of Art & Design, Worthing, Sussex

BTEC ND in Graphic Design