Kingsley Akele

Hello,

My name is Kingsley Akele and I am a high achieving and results oriented Customer Success Manager/Account Manager with additional Key Account Management and Sales experience. I have a proven track record of nurturing clients, growing existing accounts through cross selling and upselling, with the added ability to win new business if needed.

My success model has been built on being able to build excellent client relationship thanks to the skills I have acquired across a wide range of disciplines ranging from Business and Consumer Data Driven Solutions, Digital Display, Customer Reviews, Programmatic strategy, Omni-channel campaign strategy, Pre-bid programmatic data strategy, Semantic Algorithm and Keyword targeting to People-based digital strategy, and onboarding new clients on various tech platforms to ensure successful adoption and usage.

Other skills also include: Digital advertising, Event sales (both physical and virtual events), Cross Media Solutions, selling Insights, Data and DM – all of which has helped me build multi-platform campaigns for my clients when needed.

I strongly believe that my vast experience in Customer Success, Account Management and Sales within the B2B and B2C sectors, along with my ability to confidently engage with all levels of executives from C-Suite executives to general Managers across various industries, makes me the ideal candidate for your Strategic Customer Success role - because I am adaptable and a fast learner.

I understand the importance of not only retaining customers through excellent relationship management and understanding their challenges and objectives, but also cross-selling and up-selling existing clients, using insights to teach them something new about their business and/or strategy.

Finally, Customer Success and Account Management have given me the most satisfaction and motivation throughout my career.

Company: SAGACITY SOLUTIONS | Senior Account Manager | Date of employment: Apr.23 – Present Day 

(Contract)

Main Responsibilities:

• Working with the Account Director: 

o attending regular meetings with clients to ensure that they get the best out of their products   

o developing key relationships and maximising revenue 

o generating revenue through upsell/cross selling of products and services 

o formulating plans to grow and manage key accounts 

• Communicating to the client base future improvements to the products and roadmap. 
• Single point of contact for some clients at an operational level, with responsibility for the account retention and growth of accounts.
• Establishing and maintaining strong client relationships. 
• Ensuring that agreed service and delivery targets were met consistently. 
• Producing weekly, monthly and quarterly status reports/account plans for each client. 
• Working with the product management team to produce documentation for product releases and upgrades. 
• Supporting the development and management of their hosted solutions.

Company: AIRNOW MEDIA | Programmatic Account Manager | Date of employment: Dec.22 – Mar.23 

(Company Closure – Redundancy)

Main Responsibilities:

• Managing 30 key accounts worth $500k annual spend on Airnow Media’s SaaS platform such as Logan Media, M&C Saatchi, Xaxis Chile.
• Developing a new process within Client Services. Collaborating with Product/Marketing to help develop effective training collateral, and customer facing guides.
• Being the main programmatic trading point of contact on our DSP/SSP accounts.
• Building trusted and credible relationships.
• Gaining an understanding of my accounts, their business needs, products and markets.
• Monitoring exchange trading and yield optimisation.
• Testing new strategies, optimisation, methodologies and CaaS opportunities.
• Being the first point of escalation for partner support.

Company: FEEFO | Customer Success Manager | Date of employment: Nov.21 – Dec.22 

(Permanent) 

Main Responsibilities:

• Creating and developing strong and sustainable relationships with relevant influencers at all levels of my client’s organisations, to achieve revenue growth via Feefo’s SaaS platform.
• Owning” the Feefo customer relationship and taking accountability for the execution of the Feefo value proposition to my accounts.
• Managing 30 Enterprise clients such as: AOL Digital, AXA, Vauxhall, Travelopia, Connells worth £1.5m in annual subscriptions.
• Forecasting and reporting effectively my pipeline activity on Salesforce.
• Ensuring that renewals were completed on time and in line with processes.
• Achieving revenue upsell targets of 5% minimum.
• Providing consultative advice to my customers on how to obtain the best return on their investment.
• Undergoing monthly and quarterly business reviews as required.
• Creating and maintaining account plans that strategically developed the accounts.

Company: ON24 | Account Executive, Expansion - Commercial (EMEA) | Date of employment: Nov.20 – Oct.21 

(Contract)

Main Responsibilities:

• Subscription SaaS platform upsales across Webinars, Virtual Events, Hybrid Events, Lead Generation, ABM etc.
• Account mapping, cross selling and upselling across 30 clients with an annual subscription value of $1m such as IQPC Shared Services, Knight Frank, QlikTech Inc.
• Customer Retention.
• Business Reviews alongside the CSM.
• Pitch and presenting new products and services to key decision-makers within each Account.
• Value selling.
• Creating customer webinar consoles and dedicated landing pages for Account Demonstrations. 
• Salesforce maintenance.

Company: ASPERMONT MEDIA | Position: Senior Key Account Manager | Date of employment; Feb.18 – Oct.20 

(Permanent COVID-19 Redundancy) 

Main Responsibilities:

• Achieving £105k quarterly sales targets.
• Account Mapping and building multiple contacts across my 20 key clients at site and country level such as Metso Outotec, Dassault Systems, Liebherr.
• Engaging and developing marketing relationships with blue chip organisations.
• Presenting Aspermont’s digital, media, content and data solutions to build customer engagement.
• Providing a consultative sales approach and becoming a trusted partner to my clients.
• Being creative and building custom solutions based on my client’s needs.
• Providing strategic insight on client and market developments across the Mining, Energy and Agri-business sector.
• Identifying new areas of revenue growth through strategic events, content, research etc.
• Liaising with their Australia and US sales team and taking a global leadership role across the key accounts.

Company: AMNET | Position: Business Manager | Date of employment: Apr.17 – Dec. 17 

(Contract)

Main achievements:

• Helped establish a new outgoing sales business within Amnet called Amnet+.
• Built great relationships and retained clients through excellent account management and client servicing, which involved brief formulation, campaign strategy/rationale, troubleshooting, reporting, relationship building and being the main point of contact.
• Pro-actively promoted Amnet Plus to direct clients mainly in the retail, travel and toy manufacturing sectors, resulting in a new business pipeline in excess of £300k.
• Developed and planned omni-channel campaigns for key clients with detailed rationale, recommendations and client servicing.

Company: PEER39 OF SIZMEK | Position: Business Development Manager EMEA | Date of employment: Mar.15 – Feb.17 

(Permanent)

Main achievements:

• Secured the most signed contracts and Account Management introductions across Peer39’s main DSP partners: The Trade Desk, MediaMath, Turn and Appexus (30 contracts).
• Achieved key integrations with new DSP’s, Publisher networks and large Publishers. E.g. a new DSP contract processed 9b imps per month and they agreed to use our data to categorise a minimum of 1b imps for the first year = (1b/1,000 x 0.05) = $50,000 pm.
• Established a new way of generating warm leads from one of Peer39’s main DSP partnerships, so that I could educate independent agencies across EMEA/APAC about Peer39’s pre-bid data. This resulted in 20 of the 30 signed contracts.

Company: CONVERSANT | Position: Regional Sales Manager | Date of employment: Sep.13 – Feb.15 

(Permanent)

Main achievements:

• Regularly hit target by proactively targeting a new vertical for Conversant (Travel). Understanding the role of big data, RTB, DSPs, SSPs, DMPs, Exchanges, Network based media including cross device across both brand and performance campaigns.
• Exceeded online revenue target of £150k new business by converting key accounts such as Visit Germany, Visit Finland, Visit Barbados, Rezidor Hotels, Gato Leads, Mirabelle, Interflora, FairFX.
• Managed to maintain and grow these clients through excellent client servicing and account management resulting in repeat business.
• Energised business growth by attending major Trade Fairs including World Travel Market, ITB Berlin, Kind + Jugend, The Baby Show and closing sales leads generated from them.

Company: INFORMA PLC | Date of employment: Aug.06 – Aug.13 

(Permanent)

Positions:

Regional Sales Manager | Display Sales | Product: Lloyd’s List | Sector: Maritime: Jul.12 – Aug.13

Deputy Sales Manager | Display Sales | Product: Containerisation International | Sector: Maritime: Mar.10 – Jul.12

Sales Manager | Display Sales | Product: Cargo Systems | Sector: Maritime Aug.09 – Feb.10

Key Account Manager | Subscription Sales | Product: Containerisation International | Sector: Maritime Aug.08 – Jul.09

Account Manager | Display Sales | Product: SCRIP World Pharmaceutical News | Sector: Pharmaceutical Aug.06 – Jul.08

Main achievements

• Exceeded online revenue targets by 30% (T=£100k: A= £130k) by account managing and converting key accounts like:
• Port of Barcelona, Liebherr, Suez Canal Container Terminal, D'Amico Societa DI Navigazione.
• Managed a £250,000 print and digital publication (Cargo Systems) along with one junior sales person who I helped encourage and motivate to achieve great performance.
• Pioneered an ‘Enterprise Trials’ sales process, which transformed the performance of Enterprise License Sales during my time doing subscription sales.
• Upsold single user licenses to multi-user licences, resulting in 15% annual growth of my client base from £300,000 to £345,000.
• Robust account management, client servicing and relationship building, which involved brief formulation, campaign strategy/rationale, reporting, troubleshooting and being the main point of contact.

Company: VNU BUSINESS PUBLICATIONS PLC | Date of employment: Aug.02 – Jul.06

(Permanent)

Positions: Graduate Scheme | Sales Executive | Display Sales | Sectors: IT B2B and Consumer, Finance

Graduate Scheme:

* One of only six graduates chosen to join VNU’s pioneering Sales Academy.

* 4 years comprehensive sales experience across the following areas and disciplines: Classified Sales – Subscription Database Sales – Display Sales – Online Agency Sales.

The Business School Manchester Metropolitan University 

(1997 – 2001)

Grade: Upper Second Class Honours in (2:1)