Lauren McDonald
Marketing / Advertising / Public Relations
Services offered
I specialise in writing SEO blog content for various clients across multiple industries. I’m familiar with SEO tools like SEMrush and Surfer SEO and am an expert in keyword distribution across various copy lengths. I take pride in the projects I write for. On top of producing quality content, I pitch new ideas for future content and work closely with all of my clients to get the best results from our work together. Other freelance responsibilities include proofreading and editing existing copy, bringing it all up to date to align with current brand values.
Experience
I have been in the copywriter (marketing) industry for over three years. I worked in-house for the first two years of my career. My role within the company was to produce quality content. This entailed writing, contributing creative ideas for content, and delivering daily and weekly writing tasks for clients and in-house communications. This content ranges from website pages, social media posts, blog posts, articles and more.
Within the last year or so I started freelancing. I specialise in writing SEO blog content for various clients across multiple industries. I’m familiar with SEO tools like SEMrush and Surfer SEO and am an expert in keyword distribution across various copy lengths. I take pride in the projects I write for. On top of producing quality content, I pitch new ideas for future content and work closely with all of my clients to get the best results from our work together. Other freelance responsibilities include proofreading and editing existing copy, bringing it all up to date to align with current brand values.
Education
I have a bachelor's degree in English Literature and Creative Writing. Grade: 2:1 Upper Divison.
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