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Matthew Miles Dickinson

Matthew Miles Dickinson

Communications specialist (10+ years' experience)

Services provided: Contentful Developers , Content Writers , Communications , Website Content , Podcast Marketing , Web Content , Public Relations (PR) , Media , Social Media & PR Services , Content Marketing

London, Greater London
£40 / hour
Approximate rate

Social


About Matthew Miles Dickinson:

Qualified communications professional with over 10 years of experience in delivering impactful media engagement, thought leadership marketing and digital public relations strategies. 

Proven track record of achieving excellent results across infrastructure, investment, financial and professional services, pension, clean tech, advocacy and real estate sectors.  

Experience

Global Infrastructure Investor Association

Head of Communications & Marketing                                                                Aug 2022 – present 

  • Leading team responsible for all aspects of external communications, media relations, marketing, member engagement, social media strategy and website management. 
  • Spearheading content development, composing press releases, opinion articles, reactive statements, speeches and event scripts.   
  • Developing research, case studies and thought leadership reports to underpin advocacy initiatives and increase brand awareness. 
  • Organising ambitious programme of sponsored events, including Annual Conference. 
  • Managing marketing and member engagement executives and marketing budget. 

Key achievements 

  • Driving press engagement with tier one and specialist media including the FT, Infrastructure Investor, IPE Real Assets, Partnerships Bulletin, City AM and the i.   
  • Scripting and hosting the Talking Global Infrastructure podcast, achieving 3,000 downloads. 
  • Overhauling member engagement and email strategy, delivering 35% email open rate
  • Managing website relaunch and content, increasing average user page visits by 60%.    
  • Delivering 30% growth in LinkedIn following over twelve months.   
  • Improving delivery and cost efficiency of public relations, website and content agencies.  
  • Hosting member briefings, webinars and networking sessions, securing increased event attendance and new business leads.     

Federation of Small Businesses                 

Deputy Head of Media & Communications                                                         Nov 2020 – Jul 2022

  • Led proactive and reactive press engagement, content development, digital communications strategy and board reporting.    
  • Served as a national spokesperson in media interviews and managed press officers.   
  • Coordinated speeches, opinion articles, briefings, press releases and reactive statements. 

Key achievements

  • Doubled positive press mentions to over 1,000 a year through daily engagement with tier one media, including the Times, Mail, Telegraph, Press Association, Mirror and Reuters. 
  • Improved brand visibility through appearances on BBC News, LBC, ITV and regional radio.  
  • Delivered successful multi-channel campaigns to reform business rates, increase support for the self-employed and enhance financial inclusion measures.  
  • Managed composition and communication of quarterly Small Business Index to journalists, campaign partners, policymakers, regulators and politicians. 
  • Provided internal briefings to colleagues, presenting to more than 100 membership advisers and national board at annual sales conference.

Federation of Small Businesses 

Senior Media & Communications Manager                                                        Jan 2018 – Oct 2020 

  • Managed on-the-day media reaction to external developments, including ONS analysis, policy announcements and autumn statement in a fast-paced press office.  
  • Developed core messaging guides and advised c-suite spokespeople ahead of broadcast and print interviews. 
  • Managed strategic partnerships with aligned business and consumer groups, composing joint letters and releases.  

Federation of Small Businesses

Regional Media Advisor                                                                                            Sep 2016 – Dec 2017 

  • Advised UK-wide colleagues on media relations, social media content, consultation responses and member engagement. 
  • Handled design, proofing and digital asset development for major policy reports. 
  • Managed national social media accounts and delivered compelling intranet content for internal communications team. 

Linstock Communications                           

Junior Consultant                                                                                                       Sep 2015 – Aug 2016 

  • Led composition and communication of thought leadership marketing programmes for a range of clients, including TheCityUK, Bank of London & the Middle East and Amminex. 
  • Designed, developed and pitched Retirement Advantage’s Retirement Sentiment Index and Grant Thornton’s International Business Review, securing coverage in the FT, CNN, CNBC, BBC World, Financial Advisor and Bloomberg. 
  • Chaired client consultations, providing in-depth analysis of campaign performance
  • Composed marketing copy, CEO opinion articles and social media content. 
  • Edited and distributed daily email briefings on developments in financial services.   

Landsec

Communications Executive                                                                                     Feb 2014 – Aug 2015           

  • Managed proactive media relations, corporate announcements and press enquiries around asset strategy and financial results
  • Drove analyst engagement through effective management of website content and establishment of company’s first corporate blog
  • Created news, insight and video content for internal audiences.  
  • Managed PR agency delivery at corporate and asset level. 
  • Provided research for public affairs and investor relations teams and morning briefings for board and wider company leaders. 

INTERNSHIPS

2012 – 2014 Completed internships with the British Council, Communication Group, Kefron and Pepper Corporation, developing skills in press relations, marketing, copywriting, search engine optimisation, Google AdWords and new business development.  

Education

2018                     Chartered Management Institute Level 3 Award (Highly Commended)       
2017                     Public Relations & Communications Association Advanced Certificate (Distinction) 2010 – 2013       Christ’s College, Cambridge University MA Theology (Class I)  

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