About shannon Lee:
Firstly, my experiences to date have provided me with key knowledge and theory in the world of media and marketing. My time studying Media, Communication and Cultures gave me a plethora of opportunities which I have applied successfully in my work. Since studying, I have led on marketing strategies for two fashion brands, and in my current role, I am developing the marketing for four leading footwear brands: Gola, Lotus, Ravel and Frank Wright. This experience ideally places me in a position to excel in my new role.
Experience
Throughout my time as a Social Media Influencer Outreach Professional, I have consistently demonstrated expertise and talent in digital, social and influencer marketing. My work has been fundamental to the growth and success of two fashion start-up brands. Therefore, I am confident I will thrive in a new development role.
My current role as a Digital and Social Executive at the Jacobson Group provides an excellent basis for the demands of a new challenging role. Managing and implementing paid brand ambassador programmes, reporting to directors on the performance of campaigns, creating and implementing social media strategies, and managing budgets are all skills that I can take with me to the new role.
Education
BA (HONS) MEDIA COMMUNICATION CULTURES
2:1 Second Class honours (1st Division)
Gained extensive training in social media and achieved a first-class thesis on the topic of 'The powers of Instagram'.
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