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PPC Specialist 10141 - Fareham, United Kingdom - Talent Search

Talent Search

Verified Company

Fareham, United Kingdom

1 month ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

PPC Specialist

£26-33k + Excellent Benefits

Fareham

VR/10141

This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment

Your role will involve:

Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels
Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation
Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all toplevel account metrics
Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives
Landing page optimisation / implementation, creative copy testing and optimisation
Carrying out competitor analysis
Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives
Creating reports for management and clients
Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance
Implementation of A/B, splits and multivariate testing across all accounts
Experience in PPC Management, ideally gained within an agency
Content development and optimisation
Solid working knowledge of Google, GDN and Bing
Indepth reporting and analysis
Excellent Organisational skills
Outstanding written and verbal communication and literacy skills
Must have the ability to work well independently and as part of a team