Product Marketing Manager, Ads Delivery - London, United Kingdom - Meta

Description

Ads on Meta make it easy for businesses to find people who'll be interested in their products and services, and for people to discover brands they'll love. Our ads delivery system makes trillions of decisions each day to match the right ads with the right people, with the goal of ensuring that every ad we show leads to a good experience for the person seeing it and the advertiser running it. The Ads Delivery team leverages state-of-the-art Machine Learning in our quest to make every ad impression meaningful for the billions of people on Meta each day. Our cutting-edge machine learning algorithms allow us to develop a deep understanding of users to improve the relevance and quality of advertising at a global scale. We are looking for a Product Marketing Manager who can work closely with the Engineering and Product team to drive product development, testing and go-to-market efforts for our lower-funnel optimization products. As a Product Marketing Manager on Ads Delivery, you will lead the product alpha and beta testing, develop communication plans to bring products to market, and identify opportunities to improve existing products through research. The job requires excellent cross-functional leadership, analytical and communication skills, and self direction. The ideal candidate will also have a strong understanding of digital advertising platforms and the advertising market, be open to learning new technical concepts, demonstrate a track record of supporting product development through testing, and be able to build a narrative and communication plan for product launches.

Product Marketing Manager, Ads Delivery Responsibilities

• Lead market analysis and competitive assessments to prioritize product development, solutions, and narratives to better connect with our clients' needs
• Lead effective alpha and beta tests and project manage a team of cross functional partners
• Develop product positioning, go-to-market plans and launch products with a team of cross functional partners
• Support post-launch product adoption growth efforts

Minimum Qualifications

• BA/BS degree
• 5+ years experience in a startup or corporate environment with at least 2 of those years' experience in product management, product marketing, strategy consulting or related field
• Track record of effectively collaborating with cross-functional teams to drive results
• Communication skills that are effective with technical, business, and external stakeholders
• Customer orientation and experience in a client-facing capacity

Preferred Qualifications

• MBA
• Experience working collaboratively and cross-functionally with an array of internal and external teams
• Experience in technology, advertising or digital marketing industry
• Experience presenting to large groups of stakeholders and seniro executives