Senior Content Marketing Executive - London, United Kingdom - SimilarWeb

Description

At Similarweb, we are revolutionizing the way businesses interact with the digital world by revealing to them everything that happens online.

Our unique data and solutions empower over 4,300 customers globally, including industry giants like Google, eBay, and Adidas, to make game-changing decisions that drive their digital strategies.

We're looking for a Senior Content Marketing Manager , reporting to the Director of Content Marketing .

The Content Marketing Manager will create high-quality, data-driven content that enhances customer experiences, communicates our unique value proposition, and supports our sales funnel.

The role demands expertise in content creation and data analytics, a passion for insights, and proficiency in product marketing and content management.

If you excel in storytelling, data analysis, marketing, and digital intelligence, this opportunity is for you.
Lead all content creation activities, ensuring clarity and consistency of messaging
Optimize content for various channels, including online, social media, email, video, and outbound
Become the content marketing expert for Similarweb's Market Research and Shopper use cases and value proposition
Collaborate with product, solutions, and marketing teams to execute a comprehensive goal-based content plan
Develop content for market research and marketing leaders' priorities and challenges to derive consumer and market insights that prompt action
Optimize marketing effectiveness across the conversion funnel
Repurpose insights into various content formats, from blog posts to industry reports, to whitepapers and webinars (video - advantage)
Conduct qualitative research to create high-quality, insights-driven content
Partner with internal stakeholders to answer key business questions through compelling marketing content
Create content for data visualizations that illustrate market/consumer findings
Strengthen product marketing materials and messaging by persona, industry, and region
Minimum of 5 years of content experience, preferably in digital intelligence market research
Passion for content creation and data
SEO knowledge and experience – advantage
Hands-on experience with long-form insights content
Intellectual curiosity and data-driven mindset
Self-motivated and capable of managing multiple projects

Imagine how exciting your job is when you get to work with the most powerful digital intelligence platform in the world.

We take your well-being seriously and offer competitive compensation packages to all employees. We also put a strong emphasis on community, with regular team outings and happy hours.

Diversity isn't just a buzzword: We strive to create a workplace that is reflective of the communities we serve, where everyone is empowered to bring their full, authentic selves to work.

We believe our culture of equality and mutual respect also helps us better understand and serve our customers in a world that is becoming more global, more diverse, and more digital every day.

#