Ecommerce Trading Analyst - London, United Kingdom - Growth Foundation Talent Ltd

Growth Foundation Talent Ltd
Growth Foundation Talent Ltd
Verified Company
London, United Kingdom

1 week ago

Tom O´Connor

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Tom O´Connor

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Description

About Women's Best


Women's Best was founded in 2015, and has grown to be loved by 4m+ female fans and customers across 150 countries, who use their high quality sports nutrition and apparel.


They sell across a number of sales channels, both 1st and 3rd party eCommerce, retail, wholesale and marketplaces globally, with the UK, USA & EU being key markets for them to grow awareness and market share.


Today, the business is run exclusively from Innsbruck, Austria where the co-founders, David, Lukas & Thomas lead a team of 100+ people.

Finding the volume of experienced talent they need to continue their growth has been really difficult therefore they recentlyopened a London HQ which will house the majority of the commercial and demand creation functions going forwards, leaving the Innsbruck HQ to manage the majority of the back office administration.


In parallel, they are creating a new operational board, where this role will sit, to work closely with the co-founders, allowing them to move away from day-to-day trading activity to focus more on the business' 3-5 year plan, where they believe revenuesof €500m are achievable.


About the role


Reporting to our new Chief Commercial Officer your main purpose will be to deliver insight about Women's Best's Customers and Business to allow all business functions (Product, Brand, Marketing, Trading, Operations, Tech, Finance and People) to make betterdecisions.


You will do this by building a foundation of truthful data, particularly around the sales channels (eCommerce, Market Place, Retail, Wholesale) and deploy tools / resources that allow you and the business to interrogate what's going on.


Ideally, you'll find signals and patterns that the wider business hasn't spotted and present them in a way to inspire and influence the business to make positive change.


While you're busy hunting and presenting this insight and your hypotheses you should also expect each business function to come to you and ask to help on the insight they need to allow them to make fast / quick insight decisions that affect campaign activityor trading that day.


Key deliverables:


  • Consulting with business functions to determine data and insight requirements, both inside and outside Women's Best;
  • Present the data/insight (Why and Mum can understand) to business functions at the right time;
  • Mining customer journey data to help us better understand where and how we can better target and market to the customer in their journey
  • Support and Challenge the Technology & FInance team to design, develop and deploy the tools you need to deliver your objectives;
  • Work closely with the Campaign team and feed in relevant insights into the Women's Best campaign calendar;
  • Hire, lead and coach a leadingedge team to help execute against goals;
  • Provide expertise on current eCommerce industry best practice, with Insight focus;
  • Keep up to date with eCommerce & Insight best practice of tomorrow through training, research etc;
  • Positively impact and influence internal stakeholders and external partners;
  • Effectively communicate and collaborate with Product, Brand, Marketing, Trading, Operations, Tech, People and Finance teams;

ABOUT YOU:


  • Experience in and be able to develop an initial data strategy
  • Experience in working across multiple and varied sources of data
  • Demonstrated knowledge of data structure, data systems/tools and related software and data management policies and practices (Google Analytics, AB testing, user testing etc)
  • Creative in your approach to data presentation so people engage, easily understand and are inspired by data
  • Strategic in your thinking proactive in mining the data for new and interesting insights that allow the business to be competitive
  • Experience of running segmentation analysis on existing data to better understand our customers to create matched samples to be more targeted in paid media
  • Have the ability to work at speed in a fast turnaround environment, without sacrificing quality of content
  • Be comfortable juggling multiple projects simultaneously
  • Have excellent interpersonal skills and the ability to persuasively sell ideas
  • Are a quick learner who can process lots of information and prioritise action
  • You can effectively navigate and collaborate crossfunctionally
  • You are an outcomes focused manager, with strong team orientation
  • You have leading edge understanding of digital retail / eCommerce data integration & visualisation tools (Agolia, Tableau, Phocas, SQL, etc) and of course Excel
  • You have great skills in Business Intelligence and Data Governance, data and information requirements capture, technical data mapping, technical gap analysis
  • Great knowledge / experience with Analytical / CRO tools like Google Analytics, HotJar etc
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