- Drive brand awareness, engagement and visibility for AP through a relevant, on-brand audience
- Have a good grasp of the global cultural calendar and key dressing moments / opportunities
- Stay on top of industry trends, social media and industry developments, anticipating how to keep ahead of the curve.
- Have strong planning and organisational skills, especially with sample management and events in mind
- Track, analyze, and monitor monthly digital & VIP coverage results, identifying key insights to optimize brand strategy
- Set clear KPIs and measurement frameworks for VIP activations and be able to articulate tangible business results to senior management
- Identifying VIPs, Influencer & KOLs for socials, brand partnerships and events
- Managing all top-tier dressing appts and pull requests
- Proactively outreaching to talent, stylists, managers and publicists, as well as assessing / managing all incoming requests
- Supporting with the planning of all AP events
- Advising on a clear VIP strategy for all AP events and the delivery of a seamless "white glove" end-to-end experience throughout.
- Maintaining and developing an organised database of AP contacts, to include talent, managers, stylists and the wider AP community
- Love working in a team, as part of a fast-paced & diverse luxury fashion environment
- Champion internal culture, aligned with brand vision
- Have great contacts and an eagerness to discover new ones
- Have excellent communication and interpersonal skills
- Be highly organised
- Be an agile thinker and flexible co-worker
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Senior manager brand - City of London, Greater London, United Kingdom - Agent Provocateur
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Description
As our VIP & Events manager, you are responsible for leading the management, development and implementation of all things VIP & Events for Agent Provocateur.
Working closely with our new Director of Brand & Communications, you will be an integral part of the communications team, building and overseeing a forward-thinking, culturally relevant VIP strategy for the brand, as well as managing new and existing relationships with VIPs, KOLs, Influencers, Stylists and the wider AP community.
Make sure to apply with all the requested information, as laid out in the job overview below.With a strong background in VIP & Events, you will be expected to:
The role will include: