Sales Development Representative - Wetherby, United Kingdom - Executive Talent

Description

Job Description

Summary

Prospecting, identifying, and generating Sales Accepted Leads (SALs) to help build a strong pipeline of opportunities for all solution areas across the UK target markets. These SALs must be qualified to the agreed standard.

This will be achieved through a mixture of outbound and inbound SAL generation and nurturing, with most time spent talking to prospects on the telephone, with supporting engagement via email and LinkedIn. Additionally, you will attend exhibitions and seminars to network with senior finance/procurement professionals and increase awareness of our offering.

Primary responsibilities and accountabilities

Enter primary responsibilities and accountabilities (use bullet style if needed).

• Proactively plan out each week with lead generation activity that is aligned to the pipeline needs, taking a consultative, solution selling approach with key decision makers – establishing trusted relationships to determine their needs and understand their requirements. This will include:
• Outbound lead generation: e.g., telemarketing and LinkedIn activity to selected vertical markets, and following up on marketing campaigns (e.g., webinars, exhibitions, seminars, and downloads etc.).
• Managing inbound leads: responding to inbound enquiries via email, telephone and the website.
• Nurturing existing leads that are not 'sales-ready'.
• Representing us at online and physical events – interacting with delegates to generate new leads and to raise the profile and awareness of the us offering and brand.
• Lead processing: adding/updating/converting leads in Salesforce with notes, activities and lead stage statuses.
• Providing Marketing colleagues with feedback on market/industry insights and lead quality to help drive improved campaigns.
• Liaising with Marketing and Sales colleagues on planning, lead quality, SAL progress and pipeline impact.
• Consistently meet and exceed monthly targets.

Skills and experience

Enter skills and experience (use bullet style if needed).

· Experience of operating within a fast-paced and demanding commercial environment, meeting monthly targets, and managing time effectively. And ideally experience of working within a telemarketing/sales B2B environment, (i.e., multi-month sales cycle and multi-stakeholder influencing).

· Confident and skilled on the telephone, with a natural ability to quickly build rapport and influence across all levels.

· Familiar with the principles of social selling and the solution selling methodology.

· Experience of using Salesforce CRM, and ideally LinkedIn Sales Navigator, Lead Forensics, and other business development tools.

· Excellent verbal and written communication skills.

· Highly self-motivated and results driven.

· Able to work to prioritise and handle time effectively and manage stakeholder expectations.

· Confident and tenacious, with a proactive 'can-do' attitude

· An honest, team player mentality and an eagerness to learn – seeking and being open to feedback and continuous improvement.

· Creative and able to think outside of the box – constantly striving to improve.