Marketing Executive - Maidstone, United Kingdom - Kent Recruitment Bureau

Kent Recruitment Bureau

Verified Company

Maidstone, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

This is a remote UK-based role_

You must be permanently based in the UK and have UK work experience._

We are looking for an ambitious Marketing Executive to support the marketing and sales function and initiatives of our B2B software consultancy and product.

This is an opportunity to gain valuable experience across sales & marketing and to create your career path via your contribution to the business.

Activities and responsibilities include the following:

Create, implement, measure and optimise marketing campaigns to generate Marketing and Sales Qualified Leads.
Manage Social Media channels: produce and deliver content according to strategy, implement and report on campaigns, and respond to enquiries.
Manage production of promotional content (e.g. written, video, webinars) from internal and external colleagues, contribute to content generation, deliver via multiple channels.
Organise participation in trade shows and exhibitions, coordinate team and related activities and attend when necessary.
Identify and cultivate new and lapsed prospects, arrange introductory meetings with prospective customers, and maintain accurate records and databases.
Research: conduct market research (target accounts, competition, peer products/services and opportunities) and analyse data and identify opportunities.
Take responsibility for related and critical Key Performance Indicators.
Other projects and duties which the company deems suitable for the position.

Desirable skills:

A demonstrable interest in marketing or sales (degree, CIM, relevant modern training courses such as CXL).
Strong written and verbal communication skills.
Drive, enthusiasm and willingness to learn.
Ability to work both independently and in a team environment.