- Demonstrate a sound understanding of all Paid Media elements, including campaign planning and best-in-class activation.
- Manage a team of two Paid Media Specialists
- Complete performance reports to a high standard, offering context and insight.
- Oversee the monitoring of daily delivery and performance and ensure regular optimisation of all campaign elements (segments, creative, landing pages, etc.) based on agreed campaign KPIs.
- Carry out daily budget checks to ensure spend phasing & performance falls in line with the agreed strategy, reacting to current trends and implement changes where necessary.
- Develop relationships with key partners to nurture performance growth (Google, Facebook/Instagram, Twitter, YouTube etc.)
- Where possible work closely with other digital and non-digital channels to identify channel integration opportunities.
- Collate data, examine and generate reports to carry out performance analysis to proactively ensure best possible results & identify opportunities.
- 3 years' experience in Paid Media – either Paid Social or Paid Search – both would be highly
- desirable
- Literate in MS Excel, PowerPoint, Word, Office365, Google Docs
- Effective communication skills
- Analytical & problem solver
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Paid Media Manager - Manchester, United Kingdom - Forward Role
Description
Paid Media Manager
North Manchester – Radcliffe (office based)
£41k + benefits
Forward Role are proud to be supporting a highly successful eCommerce Retailer as they look to hire a brand new Paid Media Manager to join their market-leading in-house Paid Media division. Reporting into a talented and supportive Senior Paid Media Manager, you will work across all major and emerging paid media platforms such as Google, Microsoft, YouTube, Meta, TikTok etc, managing the end to end performance campaigns with the support of your wider performance team.
Based in an incredible office space, you'll be surrounded by industry leading specialists to train, develop and upskill you in all areas of paid media and have significant annual budgets to manage. If you're a Senior Paid Search or Paid Social Executive, looking for your first step up into a Management role and are keen to develop yourself in the wider acquisition channel mix but haven't had the opportunity from your current employer to do so, this may be the opportunity for you
Your day to day would look like:
Your skills & experience:
As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.
