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    Paid Media Coordinator - London, United Kingdom - Moonbug Entertainment

    Moonbug Entertainment
    Moonbug Entertainment London, United Kingdom

    2 weeks ago

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    Description

    ABOUT MOONBUG ENTERTAINMENT:

    Moonbug is a leading entertainment company specializing in children's media. If you want to contribute to captivating and educational stories for kids worldwide, this is the place to be!

    Established in 2018, with main offices in London and Los Angeles, Moonbug produces a vast amount of video and audio content monthly, aiming to instill values like compassion, empathy, and resilience. As the largest kids' entertainment company on digital platforms globally, we offer popular titles such as CoComelon, Blippi, Little Baby Bum, and more, available in 32 languages and on over 100 platforms.

    Part of Candle Media, Moonbug aligns with this creator-friendly company that houses top-tier brands and franchises. Candle is overseen by industry leaders Kevin Mayer and Tom Staggs, with financial support from Blackstone's private equity division.

    THE ROLE

    We are looking for a Paid Media Coordinator to oversee internal and client media campaigns, mainly focusing on Google Ads Manager and other advertising platforms. From developing campaign strategies to performance reporting, you will handle it all. This role involves working with major brands in kids' and family entertainment, collaborating with teams in London and Los Angeles.

    The ideal candidate will engage with various stakeholders, adapt to new tasks, and manage multiple responsibilities with precision and organization. Being a team player and demonstrating initiative are crucial for this dynamic position, offering growth opportunities for motivated individuals.

    Responsibilities:

    • Coordinate and optimize client campaigns, reporting to clients and colleagues.
    • Achieve performance goals for assigned accounts, maximizing ROI on paid social.
    • Develop strategies for internal campaigns to promote Moonbug events and releases on social platforms, conveying insights to the team regularly.
    • Continuously optimize campaigns by refining targeting and refreshing creative elements.
    • Monitor account performance and budget usage consistently.
    • Provide regular reports to clients and internal teams, showcasing campaign results and trends.
    • Collaborate with the commercial team on reporting requirements, delivering updates to clients when necessary.
    • Stay informed about advertising trends, sharing updated best practices with clients and colleagues.

    Requirements:

    • Experience with Google Ads, Meta Ads, or Google Ads Manager is preferred.
    • Basic understanding of marketing principles.
    • Proficiency in Excel and PowerPoint.
    • Ability to present campaign performance confidently.
    • Fundamental data analysis skills.
    • Knowledge of social and YouTube campaign management.
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