M&A Marketing Executive - United Kingdom - Jonas Software

Description

At Jonas Software, we buy and hold companies FOREVER. This makes us exceptionally well placed to give you more than just "peace of mind", but also a promise to provide a great permanent home for your company. Since our beginnings in 2003, Jonas has never sold a company it has acquired, nor do we intend to. Instead, we strive to be a great permanent home for companies that join the Jonas family and we look to leverage the knowledge and experience acquired through our acquisitions to make the group even stronger.

Jonas' parent company, Constellation Software Inc , has a large, diverse customer base comprising of over 125,000 customers operating in over 100 countries around the world, with six operating groups that currently service customers in over 100 different vertical markets worldwide. Jonas software, as one of the six operating groups, has the backing, creditability and security of an exceptional publicly listed parent company – Outside of the 30 UK entities, Jonas has an additional 70+ acquisitions to its name around the globe making an impressive portfolio of 100+ brands globally, offering certainty and reliability as an acquirer.

As owners of almost 100 businesses spanning two decades in a range of vertical markets we have lived through many common issues in a business and we have the depth of knowledge to add real value. With a decentralized autonomous operating structure, we promote cross-business and cross-vertical business networking for individuals within our Jonas family to access our strong network and our talent development programme .

We are seeking to appoint a confident all-in-one marketer with a strong desire to enhance their experience and career, who can build and grow upon our newly created marketing strategy centred around our new investment team, Hubble Investments . We are looking for a dynamic, data-driven marketer to become an integral part of the team and own the marketing funnel including our website. You will be focused on attracting site traffic, converting that traffic into new leads for the business, and nurturing those to help fuel the rapid growth of Hubble Investments.

Do you tweet, share, and post to social media in your sleep? In this position, you also have scope to manage our social media accounts by implementing strategies and tactics that grow our followers, engage and retain them, and help convert them into leads, prospects, and active fans and promoters of Hubble Investments . You'll be expected to develop and track integrated email campaigns to ultimately increase our business' email marketing success. You must be a savvy wordsmith with a knack and love for communicating our USP's into compelling business content for both email marketing and enhancing our blog. Together with great SEO understanding and an ability to build key word strategies to complement our inbound goals.

Whilst the role will mainly focus on the digital marketing arena you will also be required to organise our presence at major tradeshows, arrange regional workshops and events, liaise with our design agencies, report on campaigns, undertake industry & competitor analysis and contribute to strateg ic decisions .

JOB RESPONSIBILITIES:

The core responsibilities of the position are to:

Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content . Grow our database of contacts organically, not through bought or rented lists

Optimi s e our marketing automation and lead nurturing processes through email, content, a nd social media channels, establishing closed-loop analytics and reporting to continually refine our conversion process

Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, eBooks , reports, webinars, infographics, etc.)

Collaborate internally with business development professionals, and external influencers and PR agency to commission and produce relevant content that meets the needs of existing and new opportunities

Explore new ways to engage and identify new social networks, events and content to reach our target sellers/market . Track, measure, and analys e all initiatives to report on marketing ROI

Build and manage the company's social media profiles and presence, includi ng TikTok, Twitter, Instagram, LinkedIn - together with monitoring and engaging in relevant social discussions about our company, competitors, and/or industry, both from existing leads as well as from brand new audiences

Optimi s ing digital content for search engines and lead generation together with managing and improving organic search engine performance and reporting outcomes based on click through rates, traffic, and conversions

Organise all requirements to successfully host and/or attend events ( e.g. trade shows, workshops, seminars, webinars etc.) including but not limited to exhibition stands, printed collateral, staffing, travel, shipping, attendee/delegate lists and accommodation by liaising effectively between relevant colleagues and suppliers.

Oversee the creation of all marketing collateral, for example, flyers, roll banners, posters etc. by liaising effectively between relevant colleagues and suppliers

Work closely with the Hubble team to ensure all marketing activities are delivered on budget and on time

Contribute to the visibility of all marketing activity status through accurate and timely completion of reports required by management

Deliver agreed individual objectives and play a full and active part in delivering the M&A Team objectives

Fully understand our offering to the market, including the wider CSI group and undertake regular reviews of competit ors and insights from our wider team understand and maximise our USP's

Contribute to the creation of an annual marketing plan with creativity, energy and a flair for new ideas – and maintain this approach throughout delivery.

JOB QUALIFICATIONS:

Marketing qualifications are desirable but not essential, however must have a n understanding of marketing concepts and principles

Experienced with email marketing, lead nurturing, marketing automation, and web analytics

Proficiency in content management systems. You will be expected to build product /landing pages, optimise the conversion paths on those pages, and use dynamic calls-to-action to create and test buyer stage-specific calls-to-action

Experience with data-driven SEO analysis and optimi s ation is advantageous

Experience of updating website content and blogs

Basic HTML and/or PhotoShop would be desirable

Be a competent and creative user of Microsoft O ffice 365 ( Word, Excel and PowerPoint and Yammer together with Windows 10 )

Experience of Salesforce or CRM systems is desirable but not essential

Hold a full driving licen c e and use of a vehicle is advantageous .

Your Personal Characteristics will include:

The successful candidate will:

Be creative, keen to share and adopt new ideas with a "Growth Mind-Set" and enthusiastic 'can do' attitude

Familiarity with Content Management and Marketing Automation platforms

Ability to work alone and as part of a team as required , be a self-starter who is able to deal with ambiguity and thrives on self-driven learning

Have the skills to balance the demands of multiple marketing activities to ensure all elements progress on time and on budget

Have strong organis ational skills, pay attention to detail and be able to organise and influence others in similar ways

Be a great communicator (both written and verbal), able to liaise with colleagues and suppliers to deliver great activity and results

Be able to build effec tive and positive relationships internally and externally with prospects , customer s and suppliers

Prefer to work in a collaborative, cross-team capacity as this role requires you to work across functions and departments to bring our solutions to life

O ccasionally travel to various sites around the UK may be required .

Business Unit:

Job Description: M&A Marketing Executive

At Jonas Software, we buy and hold companies FOREVER. This makes us exceptionally well placed to give you more than just "peace of mind", but also a promise to provide a great permanent home for your company. Since our beginnings in 2003, Jonas has never sold a company it has acquired, nor do we intend to. Instead, we strive to be a great permanent home for companies that join the Jonas family and we look to leverage the knowledge and experience acquired through our acquisitions to make the group even stronger.

Jonas' parent company, Constellation Software Inc , has a large, diverse customer base comprising of over 125,000 customers operating in over 100 countries around the world, with six operating groups that currently service customers in over 100 different vertical markets worldwide. Jonas software, as one of the six operating groups, has the backing, creditability and security of an exceptional publicly listed parent company – Outside of the 30 UK entities, Jonas has an additional 70+ acquisitions to its name around the globe making an impressive portfolio of 100+ brands globally, offering certainty and reliability as an acquirer.

As owners of almost 100 businesses spanning two decades in a range of vertical markets we have lived through many common issues in a business and we have the depth of knowledge to add real value. With a decentralized autonomous operating structure, we promote cross-business and cross-vertical business networking for individuals within our Jonas family to access our strong network and our talent development programme .

POSITION :

We are seeking to appoint a confident all-in-one marketer with a strong desire to enhance their experience and career, who can build and grow upon our newly created marketing strategy centred around our new investment team, Hubble Investments . We are looking for a dynamic, data-driven marketer to become an integral part of the team and own the marketing funnel including our website. You will be focused on attracting site traffic, converting that traffic into new leads for the business, and nurturing those to help fuel the rapid growth of Hubble Investments.

Do you tweet, share, and post to social media in your sleep? In this position, you also have scope to manage our social media accounts by implementing strategies and tactics that grow our followers, engage and retain them, and help convert them into leads, prospects, and active fans and promoters of Hubble Investments . You'll be expected to develop and track integrated email campaigns to ultimately increase our business' email marketing success. You must be a savvy wordsmith with a knack and love for communicating our USP's into compelling business content for both email marketing and enhancing our blog. Together with great SEO understanding and an ability to build key word strategies to complement our inbound goals.

Whilst the role will mainly focus on the digital marketing arena you will also be required to organise our presence at major tradeshows, arrange regional workshops and events, liaise with our design agencies, report on campaigns, undertake industry & competitor analysis and contribute to strateg ic decisions .

JOB RESPONSIBILITIES:

The core responsibilities of the position are to:

• Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content . Grow our database of contacts organically, not through bought or rented lists
• Optimi s e our marketing automation and lead nurturing processes through email, content, a nd social media channels, establishing closed-loop analytics and reporting to continually refine our conversion process
• Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, eBooks , reports, webinars, infographics, etc.)
• Collaborate internally with business development professionals, and external influencers and PR agency to commission and produce relevant content that meets the needs of existing and new opportunities
• Explore new ways to engage and identify new social networks, events and content to reach our target sellers/market . Track, measure, and analys e all initiatives to report on marketing ROI
• Build and manage the company's social media profiles and presence, includi ng TikTok, Twitter, Instagram, LinkedIn - together with monitoring and engaging in relevant social discussions about our company, competitors, and/or industry, both from existing leads as well as from brand new audiences
• Optimi s ing digital content for search engines and lead generation together with managing and improving organic search engine performance and reporting outcomes based on click through rates, traffic, and conversions
• Organise all requirements to successfully host and/or attend events ( e.g. trade shows, workshops, seminars, webinars etc.) including but not limited to exhibition stands, printed collateral, staffing, travel, shipping, attendee/delegate lists and accommodation by liaising effectively between relevant colleagues and suppliers.
• Oversee the creation of all marketing collateral, for example, flyers, roll banners, posters etc. by liaising effectively between relevant colleagues and suppliers
• Work closely with the Hubble team to ensure all marketing activities are delivered on budget and on time
• Contribute to the visibility of all marketing activity status through accurate and timely completion of reports required by management
• Deliver agreed individual objectives and play a full and active part in delivering the M&A Team objectives
• Fully understand our offering to the market, including the wider CSI group and undertake regular reviews of competit ors and insights from our wider team understand and maximise our USP's
• Contribute to the creation of an annual marketing plan with creativity, energy and a flair for new ideas – and maintain this approach throughout delivery.

JOB QUALIFICATIONS:

• Marketing qualifications are desirable but not essential, however must have a n understanding of marketing concepts and principles
• Experienced with email marketing, lead nurturing, marketing automation, and web analytics
• Proficiency in content management systems. You will be expected to build product /landing pages, optimise the conversion paths on those pages, and use dynamic calls-to-action to create and test buyer stage-specific calls-to-action
• Experience with data-driven SEO analysis and optimi s ation is advantageous
• Experience of updating website content and blogs
• Basic HTML and/or PhotoShop would be desirable
• Be a competent and creative user of Microsoft O ffice 365 ( Word, Excel and PowerPoint and Yammer together with Windows 10 )
• Experience of Salesforce or CRM systems is desirable but not essential
• Hold a full driving licen c e and use of a vehicle is advantageous .

Your Personal Characteristics will include:

The successful candidate will:

• Be creative, keen to share and adopt new ideas with a "Growth Mind-Set" and enthusiastic 'can do' attitude
• Familiarity with Content Management and Marketing Automation platforms
• Ability to work alone and as part of a team as required , be a self-starter who is able to deal with ambiguity and thrives on self-driven learning
• Have the skills to balance the demands of multiple marketing activities to ensure all elements progress on time and on budget
• Have strong organis ational skills, pay attention to detail and be able to organise and influence others in similar ways
• Be a great communicator (both written and verbal), able to liaise with colleagues and suppliers to deliver great activity and results
• Be able to build effec tive and positive relationships internally and externally with prospects , customer s and suppliers
• Prefer to work in a collaborative, cross-team capacity as this role requires you to work across functions and departments to bring our solutions to life
• O ccasionally travel to various sites around the UK may be required .

Business Unit:

Scheduled Weekly Hours:

Number of Openings Available:

Worker Type:

Career Site: More About Jonas Software:

Jonas Software is the leading provider of enterprise management software solutions to the Country and Golf Clubs, Foodservice, Construction, Fitness & Sports, Attractions, Salon & Spa, Education, Radiology/Laboratory Information Systems, and Product Licensing industries. Within these vertical markets, Jonas is made up of over 65 distinct brands, which are respected and leaders within their own domain.

Jonas' vision is to be the branded global leader across the aforementioned vertical markets and to be recognized by customers and respective industry stakeholders as the trusted provider of 'Software for Life' and as an ambassador for technology, product innovation, quality, and customer service.

Jonas Software is the valued technology partner of over 60,000 customers worldwide in more than 30 countries. Jonas employs over 2,000 skilled individuals consisting of a cross-section of industry experts and technology professionals. Jonas is headquartered in Canada and also operates offices throughout North America, the United Kingdom, Europe, Australia New Zealand and Africa. Jonas is a 100% owned subsidiary of Constellation Software Inc., headquartered in Toronto and traded on the S&P/TSX 60.

IS THIS YOU? About Us

At Jonas we have long realised that our greatest asset is our employee base. As such we strive to provide our team with a fantastic working environment and an enriching career, which we know will translate into world class service to our valued clients. This allows Jonas Software to maintain and extend our lead as the premier software and services provider in each of our markets. If being part of a growing organization that moves at a fast pace and constantly strives to get better each and every day is what you are looking for, then we want to hear from you. Everyone has heard the sports analogy "to be the best, you have to beat the best"; well at Jonas Software we have tweaked that slightly to fit vertical market software. We believe to be the best you have to hire and retain the best

Jonas Software is an Equal Opportunity Employer.

If you need accommodation for a disability at any stage of the application process or want more information on our accommodation policies, contact recruitment at -

Jonas Software is part of a CSI group of companies.