- Develop and deliver impactful strategic and tactical activity to support the Future Students marketing strategy.
- Work closely with designated colleagues in the International Office to support the implementation of the Internationalisation Strategy, through a wide range of international marketing activities.
- Lead in the delivery of global multi-channel marketing campaigns targeted at prospective students, co-ordination of an international-specific communications plan and digital-based international-specific conversion activity.
- Manage a rolling programme of creative rich media content to support the international student recruitment journey.
- Represent the International Marketing team by being a central point of knowledge and expertise in the University in respect of international marketing activity.
- An outward looking, forward-thinking marketing professional.
- Career background in marketing, project management and content production.
- Digital marketing experience essential, international marketing experience would be an advantage.
- Analytical thinker with a data-led approach and significant attention to detail.
- Line management experience, leading, engaging, and inspiring team members
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Marketing Officer - Manchester, United Kingdom - Manchester Metropolitan University
Description
Working closely with the Senior Marketing Manager, this role is responsible for advancing the profile and reputation of the University overseas, through a wide range of international marketing activities.
Typically, you will:
The ideal candidate:
About the Future Students team:
The Future Students team will have responsibility for all future students marketing activity and plans including Foundation, UG, PGT, PGR, UG-PG, International. Working with Faculties to align marketing strategy, implementing creative and impactful plans to support their priorities.
International is a key area of growth at the University, and this is an exciting opportunity to join a dynamic team providing the opportunity to work in a forward-thinking and well supported environment.
Working at Manchester Metropolitan:
Based in central Manchester, you will enjoya generous annual leave allowance (25 days, plus Christmas Closure, plus Bank Holidays) a fantastic pension scheme, access to retail discounts and Employee Assistance Program, cycle to work scheme, plus many more rewards and benefits.
To apply: Please attach your CV and covering letter, detailing how you meet the person specification to the online portal. For informal enquiries about the position, please contact Frances Corley on
Manchester Metropolitan University is committed to supporting the rights, responsibilities, dignity, health and wellbeing of staff and students through our commitment to equality, diversity, and inclusion.
We promote applications from all sections of the community, irrespective of background, belief, or identity, recognising the benefits that a diverse organisation can bring. We particularly encourage applications from Black and Minority Ethnic candidates, who we recognise are underrepresented in this area.
Hybrid working is offered for this role, where you will be able to work a proportion of time on campus and a proportion remotely. We recognise the benefits and importance of an environment that supports flexible working and are open to conversations throughout the application process.Interviews for this role are likely to take place on 21st May.
Manchester Metropolitan University is committed to creating an intentionally inclusive culture of belonging that promotes equity and celebrates diversity. We understand the importance of having a diverse workforce and the benefits it can bring to ensuring diversity of thought and innovation in everything we do. We, therefore, encourage applications from people from ethnic minority groups, disabled people and people who identify as LGBTQIA
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